Every Shareholder Should Read This Now

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If 2008 taught me anything, it's that I'm not nearly as smart as I think I am -- and neither is anyone else.

I suspect my old man has known this for years. After all, he's spent his life with his nose buried in one book after another, trying to learn everything he can about -- well, everything. Right now, I'm wishing I'd followed his lead.

See, if I'd been reading everything I could get my hands on last year -- including the dire predictions of Nouriel "Dr. Doom" Roubini -- maybe I would have been shorting the likes of Fannie Mae (NYSE: FNM), Freddie Mac (NYSE: FRE), and DryShips (Nasdaq: DRYS) instead of gloating about near-triple-digit gains in Freeport-McMoRan and Transocean (which are now both down double digits).

Time to throw in the towel?
Fat chance. I didn't say I was dumb -- just that I'm not as well-read as I should be. And that's why I've decided to take some of Motley Fool co-founder Tom Gardner's advice to heart.

He recently pointed out at a company-wide meeting that when things are going well, most of us spend our time high-fiving and celebrating -- yet when things go sour, we turn to sulking, worrying, and even panicking.

Meanwhile, when the going gets tough for the toughest, smartest, and most successful people out there, they do something drastically different: They learn from it. And that's what sets them apart.

Follow the leaders
In an effort to learn from this particularly tough stretch of the market, I asked Tom for a copy of the "Grand Master's" reading list he put together for members of our Motley Fool Hidden Gems community.

This list comprises 25 books -- broken down into categories based on level of investment experience -- which Tom has read and reread over the years, and which have helped to form the foundation of his investment philosophy and strategy.

A few highlights:

Elementary School:

  • One Up On Wall Street, by Peter Lynch
  • Buffett: The Making of an American Capitalist, by Roger Lowenstein
  • Value Investing With the Masters, by Kirk Kazanjian

Junior High:

  • The 5 Keys to Value Investing, by J. Dennis Jean-Jacques
  • Common Stocks and Uncommon Profits, by Philip Fisher

High School:

  • John Neff on Investing, by John Neff
  • The Intelligent Investor, by Benjamin Graham

University:

  • Stocks for the Long Run, by Jeremy Siegel
  • Quality of Earnings, by Thornton Oglove
  • You Can Be a Stock Market Genius, by Joel Greenblatt

Grad School:

  • Value Investing: A Balanced Approach, by Martin Whitman
  • The Road to Serfdom, by F.A. Hayek

Here's something else you should read
Love in the Time of Cholera, by Gabriel Garcia Marquez -- and not just because the guy's a Nobel Prize winner, but because he makes some pretty brilliant observations. For instance, "wisdom comes to us when it can no longer do any good."

While that may hold true for wisdom when it comes to matters of the heart, I don't think it necessarily has to hold true for investing -- especially not if we follow the lead of people like Tom Gardner and my father, and dedicate ourselves to soaking up as much wisdom as we can from those who, in turn, have dedicated themselves to soaking up all the wisdom they can.

Now I'd like to know what're you're reading -- and why. Furthermore, I'm curious what you think we should all be reading to ensure that investment wisdom comes to us while it can still do us some good. So, I encourage you to use the comment box below to chime in.

I won't twist your arm
It's no secret that, here at the Fool, we tend to be staunch perma-bulls whose eyes are fixed on a highly profitable -- yet admittedly distant -- horizon. I fully understand why you might shy away from a roller-coaster market like this -- so I won't even try to talk you into pouring your hard-earned money into safer dividend stocks like Kraft (NYSE: KFT), Johnson & Johnson (NYSE: JNJ), or Pepsi (NYSE: PEP).

But I will insist that you try to make the most of these hard times by reading everything you can and learning as much as possible -- so that when the tide finally turns for good, you'll be ready to reel in some big fish.

That's what Tom Gardner is doing
If you'd like to see what else he recommends you read ... or if you'd like to follow along as the Hidden Gems team -- which focuses on uncovering the decade's most profitable stocks and spotting the next Hansen Natural (Nasdaq: HANS) before Wall Street does -- uses $250,000 of the Fool's own money to build a best-of-the-best small-cap portfolio, you can take a free 30-day trial to Hidden Gems just by clicking here.

There is no risk -- nor any obligation to subscribe.

This article was first published Feb. 6, 2009. It has been updated.

Already a Hidden Gems subscriber? Log in at the top of this page.

Austin Edwards looks forward to reading the books you recommend. He owns shares of Freeport-McMoRan and Transocean. Hansen Natural is a Motley Fool Rule Breakers selection. Pepsi, Johnson & Johnson, and Kraft are Motley Fool Income Investor selections. The Fool's disclosure policy is 15 years into its 100 years of solitude.

Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

  • Report this Comment On June 13, 2009, at 11:23 AM, reader777 wrote:

    ."wisdom comes to us when it can no longer do any good."

    I have not read the book by Marquez, and hopefully you did not take the qoute out of context, because it would take a complete ignoramous to make such a comment and a worse ignoramous like the author of this article to report it as if by itself it has any meaning. Take your father's lead and read some more, this time try to understand what you read before you put it in print.

  • Report this Comment On June 13, 2009, at 6:11 PM, MartinLois wrote:

    reader77,

    Please read Marquez before you post a comment to others. I think it's so right in the articles.

    http://top-stocks-market.blogspot.com

  • Report this Comment On June 14, 2009, at 3:09 AM, bbdonnelson wrote:

    The gem here is not about the time line of gaining insight as dad did, it is "make the most of these hard times by reading everything you can and learning as much as possible". That is solid advice for the entire life span.

    Assuming the advice (read and learn) is adhered to, I caution everyone on predicating future performance/investment entirely on the past studied. My gut says the investing world after the 08-09 adjustment will not be the same. Know your company, buy when you feel it is under-valued, set your threshold and sell without regret if the threshold is met. Repeat.

    Consider your world's worst case scenario; don't invest anything you cannot afford to loose in midst of that ill fated frame work. It takes patience and guts to adhere to these simple suggestions.

  • Report this Comment On June 16, 2009, at 5:31 PM, truthisntstupid wrote:

    "Free Cash Flow" by George C. Christy

    Explains in detail how to see through what he calls "the accounting fog machine."

    Points out the serious flaws in accrual accounting according to GAAP and how thwy often serve more to confuse and disguise the true financial condition of a company rather than reveal it.

    THE BEST $50 you'll ever spend. Been seeing it in Barnes & Noble for months. Glad I finally bit the bullet. It's worth the money.

    I'm a dividend investor. I want to be able to tell how well a company can meet its financial obligations before I make the decision to become one OF its financial obligations.

    A WHOLE BOOK on "uncooking" the damn books!

  • Report this Comment On June 25, 2009, at 10:13 PM, Andy00451 wrote:

    This is a great article by Austin Edwards!

    On what other financial web site would you get a recommendation to read a great novel like Love in the Time of Cholera? Also, the best books about

    investing are also fine reads, though it would be foolish

    to expect reading them will make you any serious

    green stuff. I lot of people who have read them are

    now as poor as church mice. In fact, many of these

    writers might be in that category too. I'll bet they made more money from publishing their books than

    in investing in stocks. Also, don't Tom and Dave

    make more money from running this site than in their

    personal investment decisions? Seems like this

    must be the case . . . eh, friends?

    The journalism on the Motley Fool website has

    always been top notch. If you like it because

    it's entertaining and fun, then the thirty minutes

    you spend on the site is well worth it. But don't

    expect that reading stuff here will make you rich.

    The purpose of the site is to make the owners rich,

    and not the readers. The Motley Fool's first Rule

    Breaker list had to be cancelled for a few years

    because it was such a joke. This "long term" port-

    folio got crushed at the turn of the century, and

    the majority of their stock picks got smoked. An

    Iggy Pop quote may be relevant here: "Look into

    the crater when the dust is clearing from it later."

    Tom and Dave are terrific journalists, business

    owners, and talk show hosts. But does any one

    really believe they can see into the future? Unless

    you can do this on a consistent basis, you chances

    of making money in the market are very slim. Pick-

    ing a stock that will go up, is like listening to a

    thousand new songs before they hit the air waves,

    and figuring out which ones will be the biggest hits.

    The alchemy of being able to do this is beyond the

    ability of our most powerful computers.

    The best time to invest is at the beginning of a per-

    iod of irrational exuberance. During a long, ten year

    run of such a period, the five star stocks go up al-

    most every day, lots of money can be made very

    quickly, and your winners beat your losers by two to

    one, so your risk taking is continuously rewarded.

    Every hundred years, we get two of these special

    periods if we're lucky. Call me when the next one

    starts please. The last one was pretty awesome!

    I think the next such period could start in thirty or

    forty years. This is great news really, because

    it means we'll have lots of time to read. This month,

    while I've been waiting, I'm thinking about rereading

    Waiting for Godot by Beckett. The books that I've

    actually read in June so far are Buy*ology: The

    Truth and Lies about Why We Buy by Martin Lindstrom;and Time and Materials by Robert Hass [Pulitzer Prize Winner and National Book Award Winner in poetry]. The first of these books is about

    the new science of "neuromarketing". This was a

    fascinating and fun book. The second book was

    simply sublime. I'm currently reading Proust Was

    A Neuroscientist by Jonah Lehrer and also Life and

    Fate by Vasily Grossman. These are both fabulous

    books. The Lehrer book is about how great writers

    have intuited in their work the current wave of discoveries made by brain researchers in recent

    years. The novel by Grossman, a Russian-Jewish

    writer, is a historical novel about the World War II

    period that has the epic sweep of War and Peace

    by the Count. That's Count Tolstoy, not Count Dracula, but who's counting? The publisher claims

    on the jacket that this book is the greatest Russian

    novel of the 20th century. The publisher could be

    right.

    Thanks for your article and your book recommendations Austin! Write on!!

    Andy00451

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