2 Ways to Invest in Netflix's European Expansion

Netflix recently announced plans to double down on its European presence. Here are two ways to play this upcoming move.

May 27, 2014 at 10:05AM

After first moving into Europe in 2012, streaming powerhouse Netflix (NASDAQ:NFLX) is once again hopping the pond for a fresh round of European expansion. And beyond just Netflix, this move could prove a serious tailwind for European media companies such as Liberty Global (NASDAQ:LBTYA) (NASDAQ:LBTYB) (NASDAQ:LBTYK) as well.

Netflix recently announced that it would enter a total of six new European markets including Germany, France, Austria, Switzerland, Belgium, and Luxembourg late in 2014. All told, this round of expansion will push the total number of European markets in which Netflix operates to a grand total of 13 countries throughout the continent.

And while hopefully the opportunity for Netflix investors is somewhat clear (read: subscriber growth), it's also an impressive opportunity for Liberty Global as well.

Netflix and Liberty Global: different sides of the same coin
What do you need in order to stream the kind of high-quality video that Netflix offers its users?

Hopefully, you said lots of high-speed Internet bandwidth, which is where Liberty Global is perfectly poised to help install as Netflix's Eurotrip 2014 kicks into high gear. According to one famous TMT analyst, Liberty Global could see its stock price rise from about $45 today to above $100 as a result of a number of catalysts.

In the video below, tech and telecom specialist Andrew Tonner further discusses the European expansion opportunity for Netflix and Liberty Global.

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Andrew Tonner has no position in any stocks mentioned. The Motley Fool recommends Liberty Global. It recommends and owns shares of Amazon.com and Netflix. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

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