Frightening News About Dividend Stocks

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For dividend lovers, the past year has been brutal.

Dividend cuts have come at the fastest pace in 50 or more years. Check out some of these not-so-obscure companies that have cut their dividend in the past 12 months or so:

Company

Dividend Cut

Pfizer (NYSE: PFE)

50%

Wells Fargo (NYSE: WFC)

85%

Dow Chemical

64%

JPMorgan Chase (NYSE: JPM)

87%

Those aren't even modest little trims. They're whoppers. And for some of these companies, cuts like this haven't happened in a long time. Dow Chemical, for example, went almost 100 years without cutting its dividend. Pfizer had, until recently, increased its dividend regularly for more than 40 years.

The news gets even scarier. Ned Davis Research assessed S&P 500 stock returns from January 1972 to April 2009, based on companies' dividend policies:

Category

Annual Gain, 1972 to 2009

$100 Became …

Dividend cutters or eliminators

0.5%

$120

Non-dividend-payers

0.7%

$129

S&P 500

6.2%

$941

Dividend payers with no change in dividends

6.2%

$941

Dividend growers and initiators

8.7%

$2,246

Monthly data, Jan. 31, 1972, to April 30, 2009. Copyright 2009 Ned Davis Research, Inc. Further distribution prohibited without prior permission. All rights reserved.

That data may frighten investors who've just watched blue chips such as Pfizer and Dow Chemical reduce their payouts to shareholders. Let's examine the implications:

  • S&P 500 companies that cut or eliminated their dividends are dead last in terms of total returns. So to avoid dividend blowups, be extra mindful of high payout ratios, companies with industry headwinds, and dividend payers with iffy track records.
  • Non-dividend-payers weren't all that much better -- they turned $100 into just $129 over that time frame.
  • By a substantial margin, dividend growers or initiators were the best-in-breed among S&P 500 stocks.

Thirty-seven years not enough for you? In "The Secret of Dividends," my colleague Shannon Zimmerman explained that between January 1926 and December 2006, "41% of the S&P 500's total return was due not to the price appreciation of the stocks in the index, but to the dividends its companies paid out."

What to do
Clearly, dividends cut both ways. The lesson, then, is to focus on companies that have a history of increasing their dividends. Here's a way to start doing just that.

1. Look for overachievers. You can find such companies through the Dividend Achiever index, which features companies that have upped their dividends for at least 10 years in a row.

2. Screen. The Dividend Achievers list features more than 275 U.S. companies, so you'll then want to narrow down your search. Following are four companies that meet the following screening criteria:

  • They are each Dividend Achievers.
  • They have at least three-star ratings from our Motley Fool CAPS community.
  • They have increased their payouts by at least 10% per year for the past five years.

Company

CAPS Rating (Out of 5)

Dividend Yield

5-Year Dividend Growth Rate

Aflac (NYSE: AFL)

****

3.5%

25%

Coca-Cola (NYSE: KO)

****

3.6%

11%

Automatic Data Processing (Nasdaq: ADP)

***

3.7%

19%

Walgreen (NYSE: WAG)

****

1.5%

21%

Data: Indxis, Motley Fool CAPS, and Capital IQ, a division of Standard & Poor's.

3. See our favorite picks. We'd love to introduce you to many promising dividend payers in our Income Investor service, which you can try for free. On average, its picks are beating the market handily and boast an average dividend yield of 5.5%. Click here to learn more about a 30-day trial.

Last lessons
Finally, a glance at the returns of non-dividend-payers should drive home how much your portfolio might suffer if it doesn't have some solid dividend payers in it. Note, after all, how close the returns are for dividend cutters and non-payers. There have been time periods in which dividend cutters still came out ahead of non-payers. Ignore the awesome power of dividends at your own portfolio's peril.

Already an Income Investor subscriber? Log in at the top of this page.

Longtime Fool contributor Selena Maranjian owns shares of Coca-Cola. Pfizer and Coca-Cola are Motley Fool Inside Value recommendations. Coca-Cola is also an Income Investor selection. Aflac is a Motley Fool Stock Advisor recommendation. The Motley Fool is Fools writing for Fools.

Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

  • Report this Comment On May 19, 2009, at 3:52 PM, SteveTheInvestor wrote:

    I suppose that some of those companies might be worth buying, but Walgreen's is not a dividend stock in my mind. My view is that a dividend yield less than 3% isn't worth considering when evaluating a stock. It's not enough to matter to someone who wants to sell and it does nothing to support the stock price.

    Walgreen is also not exactly what I would call a great value either.

  • Report this Comment On May 19, 2009, at 8:15 PM, Latinus wrote:

    This article by Selena is much better than her post about grabbing 20 percent.

  • Report this Comment On May 20, 2009, at 12:49 AM, AWF wrote:

    Selena--you overlooked a very important point.

    Inflation adjusted returns for the S&P without dividends--

    VS

    Inflation adjusted returns WITH dividends.

    You have a good argument make it stronger!

  • Report this Comment On May 20, 2009, at 1:16 PM, mcvd01 wrote:

    Current top 5 dividend yielding stocks (Dow):

    GE, PFE, VZ, MRK and DD:

    http://www.topyields.nl/Top_dividend_yields_of_DOW30_United_...

  • Report this Comment On May 21, 2009, at 11:14 AM, Classof1964 wrote:

    I believe that It is important to note one thing about dividend paying stocks. The significant return is from REINVESTED DIVIDENDS. If one just collects the money and leaves it as cash, the total return would be much lower.

  • Report this Comment On May 22, 2009, at 6:57 PM, KnightCook wrote:

    Stocks with a dividend are good for the person that can't trade - be it time to or have a broker caring for a Portfolio. Having 5 to 10 stocks that cover different sectors of the ( things we use everyday) . Companys like PFE, KO,DOW, VZ,KFT -- TO NAME A FEW .

    You have other companys also that may not be as well Know-in but get good dividends, Food Co's, Steel firms, Lumber firms. Make up a group that are in each section and over time without putting in any money ( if you don't care to ) the dividends will BUY more shares. This is a long term type, the other would be to buy low and sell as high as you can - but you must keep an eye on it ( or broker) that will cost a fee on the buy and sell, so add that to the sell.

    Stay away from Penny Stock unless you CAN AFFORD A 100% LOSE. If you only have say 10,000 dollars - ( collage gift ?) form Uncle or Mom and Dad, you can pick one stock like VZ and just reinvest the dividends - most likely you will have enough money in 20 yrs to pay for you childrens collage ( if you what?)

    Use the 3 ways of saving money, stocks, bank account, and S.S. I think this is the best way for the working person ---- the more jobs the better the system works --- work at saving America Job.

  • Report this Comment On June 16, 2009, at 10:51 AM, Classof1964 wrote:

    I realize that buy and hold strategies are not popular today. However, in the context of dividend paying stocks, it is worth noting that if you were fortunate enough to hold a stock like Walgreen through several of its stock dividends, your basis is so low that the current dividend is significant. For example, I have owned WAG since 1991. My 100 shares has become 800, and my basis is $3.97. With this investment, I am currently getting a very respectable 11+ % on my original investment plus the accumulated dividends for the past 14 years and the capital gain.

    The biggest mistake I made was not reinvesting my dividends for much of that time. It is reinvested dividends that power total returns over long periods of time according to Jeremy Siegel.

    I realize that the above strategy will not be appropriate for everyone, but it can have quite good results if one picks his/her stocks carefully, for example, using Value Line Investment Survey as well as MF Income Investor.

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12/1/2009 4:00 PM
WFC $27.99 Down -0.05 -0.18%
Wells Fargo & Comp… CAPS Rating: ***
PFE $18.85 Up +0.68 +3.74%
Pfizer, Inc. CAPS Rating: ****
AFL $46.40 Up +0.37 +0.80%
Aflac, Inc. CAPS Rating: ****
KO $58.08 Up +0.88 +1.54%
The Coca-Cola Comp… CAPS Rating: ****
ADP $43.84 Up +0.39 +0.90%
Automatic Data Pro… CAPS Rating: ****
JPM $42.22 Down -0.27 -0.64%
JPMorgan Chase & C… CAPS Rating: ***
WAG $39.37 Up +0.48 +1.23%
Walgreen Company CAPS Rating: ****

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