Ditch This Overpriced Retail Stock

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The market's recent rally has sent many retail stocks on a wild ride. But their lofty new heights have left many vastly overpriced, especially in a market full of fickle shoppers. As one of the priciest stocks in the retail sector, I think buyers should beware J. Crew (NYSE: JCG).

J. Crew's stock has skyrocketed more than 60% over the last six months. Perhaps investors have been heartened by first lady Michelle Obama's apparent fondness for J. Crew outfits. However nice that may be for the retailer's brand, it's still no reason for the stock to trade at a nosebleed-inducing 44 times earnings.

Though J. Crew has remained profitable, it hasn't been doing that well. Let's compare its actual performance with that of a few other mall-based retailers:

Company

Earnings-Per-Share Growth (TTM)

Sales Growth (TTM)

Price-to-Earnings Ratio

J. Crew

(57.1%)

4.0%

44

Aeropostale (NYSE: ARO)

31.1%

18.5%

15

Buckle (NYSE: BKE)

36.7%

26.2%

11

Hot Topic (Nasdaq: HOTT)

44.6%

6.5%

16

American Eagle Outfitters (NYSE: AEO)

(55.2%)

(4.0%)

20

All data from Yahoo! Finance and Capital IQ as of Aug. 12, 2009.

As you can tell, J. Crew's trading at a major premium to the retail peers outlined above, especially given its declining profitability and staid single-digit revenue growth. The premium that investors have given J. Crew seems better suited to a gold-standard tech stock such as Amazon.com (Nasdaq: AMZN), which has proven its power to generate unprecedented levels of growth in online retail.

Remember, Hot Topic also traded at dizzying premiums not too long ago. Now that it's losing business momentum, its share price has cooled off considerably. Meanwhile, Buckle and Aeropostale look incredibly appetizing, with their relatively low P/E ratios and debt-free balance sheets.

J. Crew doesn't belong on a retail deathwatch, unlike some of the market's more debt-laden and struggling retailers. Still, the company's stock looks way too expensive when compared with bargain-priced retail rivals with impressively resilient performance.

If you think J. Crew's enough of a class act to warrant its crazy stock price, we'd like to hear your thesis. Feel free to sound off in the comments box below.

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Alyce Lomax does not own shares of any of the companies mentioned. The Fool's disclosure policy knows better than to mess with the First Lady.

Comments from our Foolish Readers

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  • Report this Comment On August 12, 2009, at 9:56 PM, spinindog wrote:

    Not refuting that J Crew is overpriced. But the companies you compared it to have no chance of being in business in 10 years. They are fly-by-night trendy stores. J Crew will still be around when the whole preppy thing catches on again. Style is cyclical. Last time the current scruffy look was in was the late '70s then there was a backlash and preppy ruled the '80s. I'm betting preppy will be the look in 7 years.

  • Report this Comment On August 13, 2009, at 5:41 PM, TMFLomax wrote:

    Thanks spinindog... you're right, J. Crew is a very good retailer, I definitely concede that point. Drexler is well known to be a very smart merchant and it is definitely high quality when it comes to its merchandise. I'm not sure I'd agree *all* those other retailers won't be around in 10 years; Buckle was actually formed in 1948 (was formerly known under a different name) and changed its name to Buckle in 1991, so I think that one has just been conservative about expansion. However I'd agree some of those others might not stand the true test of time. But yeah, I still can't get over the price on J. Crew right now!

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12/1/2009 9:50 AM
AEO $15.56 Up +0.18 +1.17%
American Eagle Out… CAPS Rating: ****
HOTT $5.79 Up +0.05 +0.91%
Hot Topic, Inc. CAPS Rating: *
BKE $27.34 Down +0.00 +0.00%
The Buckle, Inc. CAPS Rating: ***
AMZN $136.38 Up +0.47 +0.34%
Amazon.com, Inc. CAPS Rating: **
ARO $31.50 Down +0.00 +0.00%
Aeropostale, Inc. CAPS Rating: ***
JCG $42.79 Down +0.00 +0.00%
J. Crew Group, Inc… CAPS Rating: **

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