The LeBron James sweepstakes culminates tonight, when the reigning NBA MVP announces where he will play the next few years in search of his elusive championship ring. Will he stay in Cleveland, join Dwyane Wade and Chris Bosh in Miami, hop over to Chicago, or try his luck in New York with the lowly Knicks? After tonight, we'll have the answer when the superstar hosts a live press conference (media circus is more like it) tonight on ESPN at 9:00 p.m. ET.

We can't buy stock in James, but Motley Fool Hidden Gems co-advisor Andy Cross thinks Madison Square Garden (Nasdaq: MSG) is a stock that may benefit from all the activity around this year's NBA free agency class. Regardless of whether LeBron lands with the Knicks (which MSG owns, along with hockey's New York Rangers), the stock looks interesting because the MSG cable network and its 8 million subscribers, the true engine behind the company's value, will benefit as the Knicks' prospects improve from additional free agent signings this year and next.

Before you tune into Lebron tonight, catch Andy's thoughts here.

Andy Cross doesn't own shares of MSG. The Fool has a disclosure policy.