Track the companies that matter to you. It's FREE! Click one of these fan favorites to get started: Apple; Google; Ford.



Research In Motion Drops the Torch

Watch stocks you care about

The single, easiest way to keep track of all the stocks that matter...

Your own personalized stock watchlist!

It's a 100% FREE Motley Fool service...

Click Here Now

This just in: The BlackBerry Torch isn't so hot.

If you've been pining for the latest and greatest BlackBerry out of Research In Motion (Nasdaq: RIMM  ) , you can take your sweet time making your way over to the mall. Most stores have plenty of BlackBerry Torches in inventory, and there were never any long lines to speak of to buy them.

This is a stark contrast to what happens whenever Apple (Nasdaq: AAPL  ) delivers a new innovation to the masses, or when Verizon (NYSE: VZ  ) presents a new Android phone. Heck, even lowly Sprint Nextel (NYSE: S  ) can hardly crank out its high-end models as fast as customers are snapping them up. And RIM itself is used to better treatment: The Storm did sell out in many stores and even inspired opening-day lines that would have felt right for a new Star Wars movie.

But in the words of Bob Dylan, "The times, they are a-changin'." Many hardcore CrackBerry addicts are switching to iPhones or Androids these days, and the consumer space looks like a lost cause for the BlackBerry faithful. The enterprise market is still a stronghold for the Canadians, but with the competition growing more business-friendly year after year, you have to wonder how much longer that strength will last.

This ain't your daddy's wireless market anymore, or even your older sibling's, considering how fast it moves. Nokia (NYSE: NOK  ) is losing ground on a global level, and RIM seems out of touch with its core American customers. What would it take to reverse the trend and make the BlackBerry desirable again -- or has that ship already sailed across the far horizon? I'm not sure, and the scary part is that RIM might not be, either.

Fool contributor Anders Bylund holds no position in any of the companies discussed here. Nokia and Sprint Nextel are Motley Fool Inside Value picks. Apple is a Stock Advisor choice. Try any of our Foolish newsletter services free for 30 days. You can check out Anders' holdings and a concise bio if you like, and The Motley Fool is investors writing for investors.

Read/Post Comments (2) | Recommend This Article (10)

Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

  • Report this Comment On August 16, 2010, at 8:53 PM, BR14 wrote:

    Odd how Nokia keeps losing ground, and RIM is doing badly, yet both companies still retain huge market share.

    Keep talking the stock down, I'm sure your friends are making money. Don't get caught on the way up though....

  • Report this Comment On August 17, 2010, at 12:06 AM, BadCopNoDonuts wrote:

    I love my Blackberry, and have no plans to switch, but even I can see that RIMM is under a lot of competitive pressure. This is a growth stock, after all, and the prosepects for growth are dwindling!

Add your comment.

Compare Brokers

Fool Disclosure

Sponsored Links

Leaked: Apple's Next Smart Device
(Warning, it may shock you)
The secret is out... experts are predicting 458 million of these types of devices will be sold per year. 1 hyper-growth company stands to rake in maximum profit - and it's NOT Apple. Show me Apple's new smart gizmo!

DocumentId: 1271298, ~/Articles/ArticleHandler.aspx, 10/21/2016 5:20:17 AM

Report This Comment

Use this area to report a comment that you believe is in violation of the community guidelines. Our team will review the entry and take any appropriate action.

Sending report...

Today's Market

updated 8 hours ago Sponsored by:
DOW 18,162.35 -40.27 -0.22%
S&P 500 2,141.34 -2.95 -0.14%
NASD 5,241.83 -4.58 -0.09%

Create My Watchlist

Go to My Watchlist

You don't seem to be following any stocks yet!

Better investing starts with a watchlist. Now you can create a personalized watchlist and get immediate access to the personalized information you need to make successful investing decisions.

Data delayed up to 5 minutes

Related Tickers

10/20/2016 4:00 PM
AAPL $117.06 Down -0.06 -0.05%
Apple CAPS Rating: ****
BBRY $7.48 Up +0.02 +0.27%
BlackBerry CAPS Rating: *
NOK $5.00 Up +0.02 +0.40%
Nokia CAPS Rating: **
S $6.72 Down -0.16 -2.33%
Sprint CAPS Rating: **
VZ $49.14 Down -1.24 -2.46%
Verizon Communicat… CAPS Rating: ****