Legendary fund manager Peter Lynch said that you shouldn't invest in any idea you couldn't illustrate with a crayon.

I'm not much for crayons, but I do love the pithiness of that line. It's something we regularly preach at the Fool: Don't buy what you don't understand. And if you can't simply sketch out a company's business model -- how it, you know, actually makes money -- then maybe you shouldn't be investing in it.

Today I'd like to share a very simple visual of how heavily traded gaming stock Las Vegas Sands (NYSE: LVS) makes money. Here's my attempt to encapsulate the company's business model:

Casinoillustration


Sources: Company website; FY09 10-K.

Disagree with me? Think I missed something? General thoughts on this exercise? I'll be reading the comments below, so please share. And if you haven't already, be sure to follow Las Vegas Sands using the Fool's free new My Watchlist tool.