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Shuffle Master Shares Popped: What You Need to Know

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Although we don't believe in timing the market or panicking over market movements, we do like to keep an eye on big changes -- just in case they're material to our investing thesis.

What: Shares of gaming device specialist Shuffle Master (Nasdaq: SHFL  ) climbed 11% in intraday trading Thursday after appointing Gavin Isaacs as its new CEO, effective April 1.

So what: The move finally fills the hole left by Timothy Parrott, Shuffle Master's previous CEO, who resigned due to medical reasons almost one year ago. Judging from Mr. Market's positive reaction, Isaacs' 12 years of industry experience -- the last six of which were spent as Vice President and COO of larger rival Bally Technologies (NYSE: BYI  ) -- should serve Shuffle Master particularly well.

Now what: Don't let today's rally scare you away from Shuffle Master. While the company isn't growing at the breakneck pace it once did, its core earnings have risen steadily over the past few quarters, giving Isaacs some nice momentum to begin work with. At a price-to-free cash flow under 12, Shuffle Master seems worth the gamble.

Interested in more info on Shuffle Master? Add it to your watchlist.

Fool contributor Brian Pacampara owns no position in any of the companies mentioned. Try any of our Foolish newsletter services free for 30 days.

We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Fool's disclosure policy always gets a perfect score.


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Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

  • Report this Comment On March 18, 2011, at 11:58 AM, bourse wrote:

    oh yes, SHFL seems to be a littlebid overlooked by the market ...and rather cheap therefore!

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Brian Pacampara
TMFEZMagic

I take a look at big 10% moves, as well as stock-shaking analyst calls, on a daily basis for The Fool. While I don't believe in active trading, closely monitoring Mr. Market's mood swings can help identify long-term opportunities.

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Related Tickers

12/31/1969 7:00 PM
SHFL $0.00 Down +0.00 +0.00%
Shuffle Master CAPS Rating: ****
BYI $0.00 Down +0.00 +0.00%
Bally Technologies… CAPS Rating: ****