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This Theme Park Is Comcastic!

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Comcast (Nasdaq: CMCSK  ) is ready to take on Disney (NYSE: DIS  ) on both coasts. 

In a deal that was widely expected to happen, the cable giant will acquire the remaining 50% stake in Florida's Universal Orlando resort that private-equity giant Blackstone (NYSE: BX  ) holds. The purchase will set Comcast back $1.025 billion, subject to adjustments.

The only real surprise here is the price tag. It was originally reported that Comcast would have to pay as much as $1.5 billion for the resort, which includes the Universal Studios Florida and Islands of Adventure theme parks, the Citywalk entertainment complex, and three hotels.

Comcast would've been nuts to pass on the chance to swallow the operations whole. Attendance spiked 20% last year, and that was with the magnetic Wizarding World of Harry Potter feature opening within Islands of Adventure halfway through the year. This should be another blowout year. Because of Comcast's NBC Universal acquisition, it just wouldn't have seemed right if it didn't own the central Florida attractions bearing the Universal banner.

It's not easy running an amusement park these days. Cedar Point parent Cedar Fair (NYSE: FUN  ) has been battling activist shareholders over the past year -- and losing from time to time. Six Flags (NYSE: SIX  ) emerged from bankruptcy last year. Indoor water-park operator Great Wolf Resorts (Nasdaq: WOLF  ) has a pair of properties that are now worth less than their underlying loans.

The outlook is rosier for Comcast. Its theme parks in Florida and California are open year-round, unlike many seasonal amusement parks. Its parks also serve as springboards to promote its own content.

Universal Orlando announced last month that it will replace an attraction themed with Viacom's (NYSE: VIA  ) Jimmy Neutron with one based on its own Despicable Me franchise. As long as the new ride's downtime isn't similar to my experiences with Comcast's broadband service -- yep, had another outage for nearly an hour this morning -- Comcast will come out ahead here.

Let's have some fun: Come up with some Comcast-themed rides for the resort. Share your thoughts in the comments box below.

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Motley Fool newsletter services have recommended buying shares of Walt Disney. Try any of our Foolish newsletter services free for 30 days. We Fools don't all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors.

Longtime Fool contributor Rick Munarriz loves hitting amusement parks with his family over the summer. He owns shares in Disney and is also part of the Rule Breakers newsletter research team, seeking out tomorrow's ultimate growth stocks a day early. The Motley Fool has a disclosure policy.  


Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

  • Report this Comment On June 08, 2011, at 9:55 AM, thornyrose51 wrote:

    They'll probably pull you in with a really low entry price then add a 4% increase at regular intervals.

  • Report this Comment On June 08, 2011, at 4:24 PM, groupdiscounts wrote:

    Universal is a great park and the Jimmy Neutron ride will be missed. Despicable Me should be as good though and more current.

    If you are traveling with a group, check out "<a href="http://www.orlandogroupdiscounttickets.com>Orlando Group Discount Tickets"<a/>" you could save up to 40% off regular admission tickets with a youth group, church group, scouts, etc.

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Related Tickers

5/25/2012 4:01 PM
SIX $45.27 Up +0.34 +0.76%
Six Flags, Inc. CAPS Rating: **
VIA $52.16 Down -0.71 -1.34%
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WOLF $0.00 Down +0.00 +0.00%
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