Research In Motion
Each subscriber gets up to 50 tracks to add to his or her profile, from a library of more than 10 million via license agreements with Warner Music
"The service is compelling because it's social," RIM's vice president for BBM Platform & Integrated Services, Alistair Mitchell, told Bloomberg in an interview. "It's about that conversation around music that's the centerpiece of it."
And that's different? Color me skeptical. Not only did Apple
Let's also not forget Sirius XM
In this sense, BBM Music is an add-on -- and a limited one at that. Don't expect it to add color to RIM's otherwise bleak profit picture. Do you agree? Disagree? Please vote in the poll below, and leave a comment to tell us your thoughts about the service. You can also add Research In Motion to your watchlist for up-to-date analysis on the stock as soon as it's published.