Live Blog: Apple Unveils the New iPhone

Editor's Note: Our chat provider was having technical difficulties, but we're back in action. Click below to join our live chat. 

1:13 Due to chat difficulties, we're updating the page manually. Please leave any questions below and we'll do our best to answer them. As expected, Tim Cook appeared on stage to kick off the event. The first focus is China, a market where China saw sixfold growth last quarter and has racked up $8.8 billion in sales through the first nine months of the year. 

1:18 Focus shifts to the iPod. The iPod now represents only 5% of Apple's sales (compared to the iPhone's 46%), so there has been quite a bit of speculation Apple might even discontinue the classic model. Will be interesting to see what they have planned. 

1:22 Taking a look at the iPhone/iPad and corporations testing. "94% of Fortune 500 companies testing the iPhone." Also, highlighting the iPad within companies. Now comes the usual round of mind blowing stats about engagement. 500,000 apps with 140,000 for iPad. At this point, the raw number isn't as important. What is important is that Apple has consumers who have been more willing to spend as well as more uniform hardware to develop on. This has helped drive its enormous developer support even while Android eclipsed it in market share. 

1:31 Running down all the software features. With all the talk of hardware not being a major update, it was expected software would become the the main focus. Some of the iOS 5 upgrades have been known, like tighter Twitter support. 

1:34 Tabbed browsing finally arrives on the iPhone. Nothing really unexpected so far. We've seen a lot of iOS 5 before. Also, all these features will be available back to the 3GS, which should be key if Apple keeps manufacturing that model to sell at ultralow (IE- Free) price points. 

1:41 (Yawn). Still a lot of old information. Apple discussed document synching in iCloud and introduced a "My Friends" feature that's a lot like Google's Latitude. Nothing new here, just locked into iOS. 

1:47 The wraps are off iCloud's release date. October 12th. Pandora and Spotify are showing that people will pay for music services like iTunes Match, but the services they offer are much different. 

And it looks like our chat should be back in a minute or two. 

One final thing: Stay up to date with all our Apple news by adding Apple to our free My Watchlist service.

Eric Bleeker owns shares of no companies listed above. Tim Beyers owns shares of Apple and Google. Evan Niu owns shares of Apple, and also owns shares of iPhone suppliers OmniVision and Arm Holdings. The Motley Fool owns shares of Apple. Motley Fool newsletter services have recommended buying shares of Apple. Motley Fool newsletter services have recommended creating a bull call spread position in Apple. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.


Read/Post Comments (33) | Recommend This Article (28)

Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

  • Report this Comment On October 04, 2011, at 12:50 PM, TMFRhino wrote:

    Sorry everyone, technical difficulties we're trying to resolve.

  • Report this Comment On October 04, 2011, at 1:01 PM, TMFRhino wrote:

    Still having tech problem - our chat provider CoverItLive appears overwhelmed. Hopefully will be resolved shortly.

  • Report this Comment On October 04, 2011, at 1:07 PM, TMFRhino wrote:

    Hey everyone,

    Looks like CoverItLive is toast. Truly sorry.

    I'll post here.

    Coming into the event we're seeing leaks that indicate it will be a 4S, which is pretty much what reports said leading up to the event.

    In any case, here's the two scenarios we're looking at:

    • An iPhone 4S: This is a near certainty. The question is whether it’ll be the main event or a revised version of the iPhone 4 sold on the lower end. Screenshots presumably coming from Vodafone Germany’s site show an iPhone 4S topping out at 64 gigs (above the current iPhone 4’s larger 32 gig size). Concurrently, there’s a listing for an iPhone 4 that only has 8 gigs of space. The implication? The iPhone 4S wouldn’t be a revised version of the iPhone 4 selling on the low end, but instead would be the new flagship iPhone. In that event, Apple would sell the current iPhone 4 model at lower price points (similar to how the iPhone 3GS is sold now).

    • An iPhone 5: The more speculative play. Cases have long foreshadowed a drastically altered iPhone 5 with a “teardrop” shape and other features.

  • Report this Comment On October 04, 2011, at 1:09 PM, TMFRhino wrote:

    Tim Cook's on stage, talking about China.

    For more on Apple and China, we created this inforgraphic on Apple and the country:

    http://www.fool.com/investing/general/2011/10/01/infographic...

  • Report this Comment On October 04, 2011, at 1:17 PM, TheDumbMoney wrote:

    Your Buzz Stream again no longer works on my browser, also. And nothing about my web browser has changed since August, before which the Buzz Stream always worked fine.

  • Report this Comment On October 04, 2011, at 1:18 PM, TMFNewCow wrote:

    Tim Cook is now talking about opportunities with the iPhone, despite its massive growth it only represents 5% of the Worldwide Mobile Phone Market.

  • Report this Comment On October 04, 2011, at 1:19 PM, TMFNewCow wrote:

    Now Cook is discussing the iPad as the newest business.

  • Report this Comment On October 04, 2011, at 1:20 PM, TMFNewCow wrote:

    More than half of all time cumulative iPhone sales have been the iPhone 4.

  • Report this Comment On October 04, 2011, at 1:21 PM, TMFNewCow wrote:

    Discussing iPad adoption in education, hospitals, planes, etc.

  • Report this Comment On October 04, 2011, at 1:21 PM, Gato337 wrote:

    The chinese market is so desperate for access to Apple products, they are setting up fake stores to sell real Apple stuff, oh the irony. Lots of potential sales across the pacific if Apple does it right.

  • Report this Comment On October 04, 2011, at 1:22 PM, TMFNewCow wrote:

    Quick recap on what to expect with software:

    There's probably not going to be many surprises when it comes to iOS 5. Apple gave us a pretty in-depth look at the WWDC in June a few months ago and highlighted the biggest new features. Many of them are welcome improvements, but they're definitely more "evolutionary" than "revolutionary." The updated notifications system is really only playing catch-up, since the modal pop-up implementation has been in place since the original iPhone and is outdated. Similarly, Android has long been delivering over-the-air (OTA) software updates so cutting the cord for iOS, while appreciated, is hardly a game changer. One of the features I'm fairly excited about is iMessage, since if it gains enough traction, can eliminate my despised SMS messaging plan. iCloud looks very promising, but is primarily geared towards convenience and ease of use rather than any revolutionary new features.

    The one feature that may find its way into today's iOS news that hasn't been officially detailed and actually has the potential to be revolutionary is Personal Assistant functionality. Apple acquired Siri, maker of the similarly named personal assistant iOS app, in April 2010. The app has since remained in the iTunes store yet hasn't seen any updates in about a year. There's been a lot of talk of Apple heavily incorporating this acquisition into a Personal Assistant implementation. It's worth noting that Siri relies on Nuance's (Nasdaq: NUAN) voice recognition technology. If Apple can really mix voice recognition with artificial intelligence smoothly into a digital personal assistant that you can actually speak normally to, that could be a game changer that competitors would have a tough time living up to. I've always been a skeptic of voice recognition software, but if anyone can change my tune, it'll be Apple.

  • Report this Comment On October 04, 2011, at 1:22 PM, TMFMileHigh wrote:

    Fools,

    I'll post here as I can but you can also see my comments on Twitter: @TMFRuleBreakers.

    Direct link: https://twitter.com/#!/TMFRuleBreakers

    Sorry for the trouble, everyone.

    Foolish best,

    Tim (TMFMileHigh and @milehighfool on Twitter)

  • Report this Comment On October 04, 2011, at 1:26 PM, TMFNewCow wrote:

    Scott Forstall discussing how July ComScore figures put iOS market share at 43% versus Android 33% installed base

  • Report this Comment On October 04, 2011, at 1:27 PM, TMFMileHigh wrote:

    Interesting. Cook says that iPhone has 5% of the global handset market, which is 1.5 billion units strong. "Enormous opportunity," he calls it.

    Agreed. Your take?

    Foolish best,

    Tim (TMFMileHigh and @milehighfool on Twitter)

  • Report this Comment On October 04, 2011, at 1:28 PM, TMFNewCow wrote:

    Discussing a new service called Cards, an app that lets you print, emboss, and mail cards. Apple will physically mail them for you.

  • Report this Comment On October 04, 2011, at 1:31 PM, TMFMileHigh wrote:

    @TMFNewCow,

    Don't you love the irony? Go digital! To ... send snail mail. Oh I love how Apple breaks the rules. (Though this might be just a little crazy.)

    Foolish best,

    Tim (TMFMileHigh and @milehighfool on Twitter)

  • Report this Comment On October 04, 2011, at 1:34 PM, TMFNewCow wrote:

    Totally, maybe this will bring the USPS back from the brink of the abyss

  • Report this Comment On October 04, 2011, at 1:37 PM, TMFMileHigh wrote:

    Annnnnddddd, we're onto Safari. iOS lead Scott Forstall on stage now.

    Side note: CoverItLive is managed by Demand Media. Time to short? You decide!

    Foolish best,

    Tim (TMFMileHigh and @milehighfool on Twitter)

  • Report this Comment On October 04, 2011, at 1:37 PM, TMFNewCow wrote:

    Now discussing iCloud. iOS available October 12th

  • Report this Comment On October 04, 2011, at 1:37 PM, TMFNewCow wrote:

    Demand Media (NYSE: DMD)

  • Report this Comment On October 04, 2011, at 1:38 PM, muji wrote:

    Well that's pretty lame - time to throw CoverItLive to the curb already.

    Guess I'll head back to Ars Technica.

  • Report this Comment On October 04, 2011, at 1:40 PM, TMFMileHigh wrote:

    Good news for me: iOS 5, available on Oct. 12, will be available for those of who still use a 3Gs.

    How many of you are planning to upgrade? See the poll we posted earlier and be sure to vote!

    http://www.fool.com/investing/general/2011/10/04/will-you-bu...

    Foolish best,

    Tim (TMFMileHigh and @milehighfool on Twitter)

  • Report this Comment On October 04, 2011, at 1:41 PM, TMFMileHigh wrote:

    @muji,

    We're just as annoyed. Our sincere apologies but thanks for joining us while you did.

    Foolish best,

    Tim (TMFMileHigh and @milehighfool on Twitter)

  • Report this Comment On October 04, 2011, at 1:43 PM, TMFNewCow wrote:

    Seems like ScribbleLive (used by Ars Technica and Thisismynext) is also having some troubles

  • Report this Comment On October 04, 2011, at 1:44 PM, TMFNewCow wrote:

    New Find My Friends app, does exactly what it sounds like

  • Report this Comment On October 04, 2011, at 1:47 PM, TMFNewCow wrote:

    iCloud also set for Oct. 12

  • Report this Comment On October 04, 2011, at 1:48 PM, TMFMileHigh wrote:

    And here comes "Find My Friends," a location-sharing app that allows iPhoners to find friends who shares their locations.

    Sunds bad for Foursquare. Also possibly a strike against Facebook? I thought AAPL and FB were going to use this event to make nice?

    Foolish best,

    Tim (TMFMileHigh and @milehighfool on Twitter)

  • Report this Comment On October 04, 2011, at 1:54 PM, TMFABnormal wrote:

    @dumberthanafool - thanks for noticing and reporting this. We are looking into getting it fixed!

  • Report this Comment On October 04, 2011, at 1:56 PM, TMFEdyboom223 wrote:

    Hey Guys,

    Thanks for the updates. Sorry that nobody seems to notice that you're posting down here!

    Edyboom

  • Report this Comment On October 04, 2011, at 2:07 PM, dp23peace wrote:

    Any mention of NFC yet?

  • Report this Comment On October 04, 2011, at 2:24 PM, kevin311 wrote:

    Is that it? That was underwhelming!

    Thanks for blogging!

  • Report this Comment On October 04, 2011, at 3:37 PM, SachaGrimsditch wrote:

    Just seen this - new iphone features are amazing!

    http://www.youtube.com/watch?v=wswloIhuqGI

  • Report this Comment On October 04, 2011, at 4:21 PM, TMFMileHigh wrote:

    Hi everyone,

    Just a quick update since it wasn't in the disclosure but I did mention it during the blog: I own shares of OmniVision Technologies to go with my stakes in Apple and Google.

    FWIW and Foolish best,

    Tim (TMFMileHigh and @milehighfool on Twitter)

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