Sears Holdings Shares Surged: What You Need to Know

Although we don't believe in timing the market or panicking over market movements, we do like to keep an eye on big changes -- just in case they're material to our investing thesis.

What: Shares of retailer Sears Holdings (Nasdaq: SHLD  ) have been rallying since the get-go, up as much as 11% at one point today despite no company-specific news.

So what: Retail sales at Sears have been weaker than many of its peers, so it’s not a shock that Sears Holdings boasts a very large number of short-sellers. As of Sept. 15, according to The Wall Street Journal, 47% of Sears’ float was currently held by short-sellers, making it quite possible that today’s rally is being fueled by increased short covering.

Now what: I’d be taking today’s move higher with a grain of salt because short-covering rallies often have short-term price effects on a stock. After rebounding more than $20 off its 52-week lows, Sears is valued at roughly 90% of its book value. Then again, the company is forecasting losses at least through 2012 and has been losing ground to Home Depot (NYSE: HD  ) , Wal-Mart (NYSE: WMT  ) , and Lowe’s (NYSE: LOW  ) . What many perceive as a value could actually be a value trap, and I’m inclined to stay far away from Sears.

Craving more input on Sears? Add it to your free and personalized watchlist to keep up on the latest news with the company.

Fool contributor Sean Williams has no material interest in any companies mentioned in this article. You can follow him on CAPS under the screen name TMFUltraLong and on Twitter @TMFUltraLong. The Motley Fool owns shares of Wal-Mart. Motley Fool newsletter services have recommended buying shares of Wal-Mart, Lowe’s, and Home Depot, as well as creating a diagonal call position on Wal-Mart and writing covered calls on Lowe’s. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.


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  • Report this Comment On October 13, 2011, at 1:50 PM, bananajoe4u wrote:

    dont under estimate the power of the force,,,i like sears very much couse they have better customer service,,,and when the product you buy from them they will take it back and give u another one if urs is not working..unlike lowes and homedepot they give a 800 number to call and some indian dude answers and u can understand him,,,so sears does a better job in customer service,,,im putting my 3 billion on sears and im telling uncle warren to do the same

  • Report this Comment On October 13, 2011, at 5:13 PM, paxguy wrote:

    Where did you read that Sears was "forecasting losses at least through 2012".?

    I follow the company fairly closely, and I don't recall reading where "the company" was forecasting losses. Granted, some analysts are making that forecast, but I don't the "the company" is.

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