WATCH NOW: "Why Do You Invest?" The Motley Fool's New Ad

We are excited to share this exclusive presentation of our first-ever advertisement* for today's big game. Enjoy!

*Today's game is fetching rates of $3.5 million to $4 million for a 30-second advertisement. While we would love to tap into the 160 million people anticipated to watch the game, research suggests that Super Bowl ad spends are a colossal waste of money. So instead, we're airing this TV spot only on Fool.com.


Read/Post Comments (24) | Recommend This Article (127)

Comments from our Foolish Readers

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  • Report this Comment On February 05, 2012, at 3:27 PM, HarryCarysGhost wrote:

    Good job guys :)

  • Report this Comment On February 05, 2012, at 3:35 PM, toozie wrote:

    Love it! Very nice.

  • Report this Comment On February 05, 2012, at 5:51 PM, TruffelPig wrote:

    :P

  • Report this Comment On February 05, 2012, at 6:54 PM, zymok wrote:

    Funny :)

  • Report this Comment On February 05, 2012, at 7:58 PM, TMFBreakerRob wrote:

    LOL!

  • Report this Comment On February 05, 2012, at 8:06 PM, mobil21 wrote:

    More effective here than on TV. Nice

  • Report this Comment On February 05, 2012, at 8:15 PM, greyone99 wrote:

    Smart move not to waste the money for a TV slot. And I like it.

  • Report this Comment On February 05, 2012, at 8:28 PM, JoeBivens wrote:

    It would be a waste of money to reach a gazillion people?

  • Report this Comment On February 05, 2012, at 9:22 PM, WidgetJG wrote:

    ROFLMAO

  • Report this Comment On February 05, 2012, at 9:55 PM, Starfirenv wrote:

    I hope you cleared this with your legal dept. "Super Bowl", as you surely must know, is Copyrighted and may not be used without permission ($$$). A neighborhood bar may not even legally use that name for their "Big Game" party.

    Posting that link about "Super Bowl ad spends are a colossal waste of money" should light a fire under them.

    GoDaddy bet the farm with an ad as a startup and guess what- I just watched a GoDaddy ad. "Colossal Waste"? Maybe they just havn't figured it out after how many years?

  • Report this Comment On February 05, 2012, at 10:11 PM, KKoleto wrote:

    It's an A+. Thought provoking.

  • Report this Comment On February 05, 2012, at 10:28 PM, TMFTheDoctor wrote:

    Aw man you guys are gonna make me cry

  • Report this Comment On February 05, 2012, at 10:57 PM, bettor2win wrote:

    I WISH America could see that ad during the superbowl. I love it!

  • Report this Comment On February 05, 2012, at 11:14 PM, tpringfool wrote:

    This is a great ad! Never go wrong with a kid star, family theme, and a memorable closing shot.

  • Report this Comment On February 05, 2012, at 11:45 PM, marydbak6188 wrote:

    SO. CUTE. The message really hits home for me. Excellent work, Fools!

  • Report this Comment On February 06, 2012, at 12:49 AM, 7fergies wrote:

    Very FOOLish! On several levels.

  • Report this Comment On February 06, 2012, at 8:36 AM, tedhunt1 wrote:

    Another good pick from the MFs

  • Report this Comment On February 06, 2012, at 9:33 AM, jennyswave25 wrote:

    I knew there was going to be something funny at the end. Very cute.

  • Report this Comment On February 06, 2012, at 10:17 AM, AtomicBlicky wrote:

    The finger- Up the nose, was classic.

  • Report this Comment On February 06, 2012, at 9:48 PM, BCCFool wrote:

    Classy, guys and gals. The real reason why we invest.

  • Report this Comment On February 07, 2012, at 8:06 AM, marygemma wrote:

    Thanks for fooling us with a great ad

  • Report this Comment On February 08, 2012, at 1:12 AM, StockSherpaNo9 wrote:

    Great ad! High fives all around the office...

  • Report this Comment On February 08, 2012, at 4:12 AM, FUSION10 wrote:

    OK, neet isn't it - but what is about?

    Raising children?

    You would have to repeat this add a 100 times, till it is understood by non investors or non stock interested communities, if your intention is, to attract new folks.

    Otherwise good feelings.

    Finely I realize how good and child caring my investments are and will be.

    For the benefit of mankind and kind to me on top of it.

  • Report this Comment On February 15, 2012, at 6:28 PM, stevedahnke wrote:

    Love it.

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