The following video is part of our "Motley Fool Conversations" series, in which senior technology analyst Eric Bleeker and Chief Technology Officer Jeremy Phillips discuss topics across the investing world.
In today's edition, Eric and Jeremy take a look at Google increasing its presence on the search page. Google recently began expanding its own search data above health-related terms, a potentially destructive move for SEO-optimized websites in the space like WebMD. This follows Google's foray into serving its own results -- at the top of search terms -- for areas like the travel and credit card industry. For companies that rely on Google for a large amount of traffic, this a key threat that Internet investors shouldn't ignore.