An Introduction to Intelligent Investing: Part 1

What can today's investors learn from a person who last wrote of investing 40 years ago? While the market has changed dramatically since Benjamin Graham last opined about it in Intelligent Investor, many of the principles that he wrote about can be used to find success investing in the market today. Over a series of articles, I plan on presenting what I see as important points that Graham taught during his life and how they still apply to investing today.

Who was Benjamin Graham?
Graham was born in London, but he moved to the U.S. shortly after birth. He graduated from, and later taught at, Columbia University in New York City. It was there that he influenced many of his students in his methods of value investing. He wrote two books on investing, starting with Security Analysis, which he used as a textbook in his classes at Columbia. He is most widely known, however, for The Intelligent Investor, a book that Warren Buffett has called "the best book on investing ever written."

Investment vs. speculation
One of the earliest points Graham makes in Intelligent Investor is shared by Fool co-founders David and Tom Gardner. A stock is not simply the price it trades for on the exchange; it is an actual ownership share in a company. Even though your share in the company may be small, it should still be treated as a piece of the business.

Graham pupil Warren Buffett presents probably the most famous example of investment in companies. He first invested in Berkshire Hathaway (NYSE: BRK-B  ) in the late 1960s when it was a dying, but cash-producing, textile mill in Massachusetts. He used the cash flow from the company to purchase stakes in other companies. As he continued to acquire larger pieces of more companies -- and sometimes whole companies -- Berkshire Hathaway morphed from a textile mill into a massive conglomerate with subsidiaries across multiple industries. Beyond the wholly owned companies, Buffett and others at Berkshire maintain a large portfolio of individual stocks, with substantial ownership in blue chip companies such as Coca-Cola and IBM.

As important as it is to view each investment as an ownership stake in a business, sometimes there is room for speculation as well. For example, during the technology bubble of the late 1990s, a lot more Internet stocks failed than succeeded. However, without speculation, untested new companies would never be able to raise the capital to grow. Despite dozens of companies like Pets.com that flamed out during the tech bubble, Amazon.com (Nasdaq: AMZN  ) used the same speculative capital to grow to the retail behemoth it is today. With its current P/E of around 130, however, there are some investors who might still view Amazon as a speculative investment.

Inflation and investors
Graham makes the point that it is hard to predict what effect future inflation will have on stocks, and I couldn't agree more. As mentioned by fellow Fool Morgan Housel, inflation has pushed prices up 633% since the late 1960s, while the S&P 500 increased 4,500% during the same period.

To hedge against inflation, there are numerous investments you can buy. Graham himself mentions "things," such as "diamonds, paintings by masters, first editions of books, rare stamps and coins, etc.," though he admits that items of that nature are out of his area of expertise. He also mentions real estate as a possible hedge against inflation, but the current state of real estate in this country, as well as the difficulty for those of moderate means to purchase real estate for investment purposes, makes it an option out of the reach of many.

Perhaps the best way for modern investors to combat inflation is a portfolio of solid dividend-paying companies. Philip Morris International (NYSE: PM  ) , which sells cigarettes and other tobacco products outside of the U.S., recently saw increases in both revenue and EPS, which were up 9% and 19%, respectively. This, combined with its near 4% yield, makes it a prime pick against inflation. Another option is consumer goods behemoth Procter & Gamble (NYSE: PG  ) , which, despite selling one of its 24 billion-dollar brands, is a solid choice as a first addition to a portfolio. Its dividend is slightly lower, but it has paid dividends since 1891, with increases every year since 1957.

Is Graham still relevant?
This is but a small piece on what we can learn from the philosophy of Benjamin Graham. In future articles, I will go into some methods Graham used to select investments, as well as his views on corporate management and shareholder responsibility. Though he last updated his book in 1973, many of the principles he espoused can help today's investors improve their investment performance.

If you are looking for some Graham-type investments to boost your retirement, please take a look at our new free report, "3 Stocks That Will Help You Retire Rich," which discusses saving habits needed for a successful retirement, as well as three great stocks to help build a smarter retirement portfolio. Click here to get your free copy today!

Fool contributor Robert Eberhard owns shares of Berkshire Hathaway. Click here to see his holdings and a short bio or follow him on Twitter. The Motley Fool owns shares of International Business Machines, Amazon.com, Coca-Cola, Philip Morris International, and Berkshire Hathaway. Motley Fool newsletter services have recommended buying shares of Amazon.com, Procter & Gamble, Philip Morris International, Berkshire Hathaway, and Coca-Cola. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.

Read/Post Comments (5) | Recommend This Article (24)

Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

  • Report this Comment On February 22, 2012, at 8:20 PM, Charlie1368 wrote:

    It's great to see someone else who still reads Graham!

  • Report this Comment On February 22, 2012, at 9:19 PM, neamakri wrote:

    I have read about half of The Intelligent Investor.

    It is curious, though, that 98% of our Fool articles never use the Graham Number. To me it represents a good starting point for discussion on any prospective investment.

    ?

  • Report this Comment On February 22, 2012, at 11:41 PM, XMFTheGuruEbby wrote:

    neamakri,

    I'll be covering the Graham Number later. As for Fools not using it, we all have different methods of evaluating stocks. After reading the book, I might start using it more, but we'll see.

    Thanks all for reading!

    Robert (TMFGuruEbby)

  • Report this Comment On February 23, 2012, at 4:56 AM, miclombardo wrote:

    Great idea. I am looking forward to read the articles.

    As for Amazon.com at PE=130, I reckon Graham wouldn't consider it an investment.

    Fool on!

  • Report this Comment On February 23, 2012, at 10:31 AM, DJDynamicNC wrote:

    Very interested in learning more about this Graham Number. I've yet to read Graham, but he's on my list for sure after all the positive references.

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