I've been a fan of Autodesk's
Fast-forward to today, and the company has transformed into a necessary business software tool and a whimsical maker of innovative applications. In the engineering world, in my experience, Autodesk isn't as widespread as SolidWorks, Unigraphics, or Pro Engineer, which are more powerful programs. But Autodesk has made inroads by making presentation and usage easier for non-hardcore users.
What got me intrigued about Autodesk recently was the company's Sketchbook Ink presentation during Apple's
The impact of this expansion has been tremendous for Autodesk. The company has 15 apps that have been downloaded a total of more than 20 million times, double the number of customers it has for desktop applications. When you combine a business with a foundation in business productivity and add the ability to create innovative products for new tools like the iPad, the opportunities are limitless. Idea communication becomes easier, customer innovation can happen faster, and all of this creates value for Autodesk's customers.
What sets them apart
I've argued recently that software companies focused on developing products for products like the iPad are in a tough strategic position. Switching costs to a new app are low, and you can be replaced in a heartbeat. But Autodesk is a little different. It has a foundation in productive software and has been able to branch out into new products like Fluid FX, SketchBook, and Tinkerbox. And unlike Adobe
I'm making an outperform CAPScall on Autodesk for the next five years; predicting that this stock will outperform the market. We've also created a free report about a top stock that will profit from the new technology revolution. The report is free, but only for a limited time.