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Poor Research In Motion (Nasdaq: RIMM ) has suffered an all-too-familiar fate. It was an innovative disruptor taking the world by storm. Anyone from a CEO to a 12 year-old was constantly typing away on the little black devices. Then the iPhone and Android devices unapologetically destroyed the company's BlackBerry product line. Now, the company is undergoing major renovations. It's the Lindsay Lohan of tech giants -- in rehab to finally get turned around. The first-quarter results haven't even come out yet, but the CEO is warning us -- it won't be pretty. Is RIM's rehabilitation going to work?
After conference calls and press releases touting the company's commitment to innovation and bright future, CEO Thorsten Heins admitted in an interview with fan site CrackBerry that the company is in need of change. He disagreed with some investors' sentiment that the company should break up and sell off the assets, but acknowledged that the company's old path was not sustainable.
It was encouraging news to hear that the new CEO was ready to make fundamental changes. But when today's warning came out, investors lost all of their confidence. We know it will be a weak first quarter, but RIM is a long-term story. This news should not warrant today's sell-off. Let's look at what RIM is doing to dig itself out of tech hell.
When in doubt, throw 'em out!
Like many a troubled company, Research In Motion has been laying off workers. Around 2,000 people are on the chopping block over the next couple of months. RIM currently employs around 16,000 people, down from the 20,000 it employed in its heyday.
Tech companies have a tendency to become bloated when the income statements look pretty. But when the going gets tough, the tough get ... fired. Another tech behemoth, Hewlett-Packard (NYSE: HPQ ) , has turned to layoffs to cut costs and improve company dynamics. The layoffs haven't proven effective, as the company continues to struggle; yet they are doubling down on the strategy. The company plans to lay off around 27,000 of its 350,000 employees. Layoffs are a tough tool for HP to use because even when delegated to departments and teams within the organization, deciding the "big picture" impact of a single employee is guesswork at best.
HP will lay off about 8% of its workforce. The RIM cuts are over 10%. It seems like a massive shedding, and it is, but RIM can better choose how it consolidates operations and becomes a more efficient machine if it's a smaller company.
The Storm is over
RIM's main problem: so-so products. The BlackBerry Storm -- RIM's attempt at an iPhone competitor -- was absolutely garbage. As a once-horrified owner of a Storm, when people asked me to "Google" something on my phone, I laughed. It would have taken less time and frustration to find one of the 10 remaining phone booths on Planet Earth, call my mother long distance, and have her look it up on a functioning device.
Now, Research In Motion is touting the BlackBerry 10 operating system and phone. The 10 is RIM's Hail Mary pass in the smartphone Superbowl.
The 10 got some good press. The new operating system is a slimmed down and refined version of RIM's tablet OS. It will be interesting to see if BB 10 can fight back against Tim Cook and his spaceship headquarters filled with the essence of success.
Backed by Canada's best
My most bullish argument, and I admit it's thin, is Prem Watsa's involvement. The CEO of Fairfax Financial (OTC: FRFHF) and Buffett-like Canadian investor owns over 5% of the company and has taken a seat on the board.
Though Watsa is not known for being an activist investor, he is known to be very risk-averse. In the last year or two of market bull-ery, Watsa was largely hedged -- a move which many of his critics called him out on. So with Watsa taking such a strong interest in the company, he must see some big opportunity. Ever the realist, he predicted the RIM turnaround story will likely take four or five years, and investors should not expect to see immediate change.
I like Watsa's honest approach to RIM: Let the reorganization take place, and buckle up in the meantime. Investors looking into this company should keep a close eye on every development to come out. With a four-plus-year investment horizon, it's easy to isolate a company and not consider general market considerations. Technology changes fast, and something could come along to put the final nail in the coffin. I don't see that happening, but never say never. RIM is not in denial about the situation, and it's taking action. The stock is trading incredibly cheap, and in my opinion, is worth at least a nibble until more information trickles in.
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