In honor of Worldwide Invest Better Day, we at The Motley Fool are recapping our "13 Steps to Investing Foolishly" — steps you can follow to become a better, more Foolish investor.

In the following video, senior analyst and Foolish retirement pro Robert Brokamp goes through step No. 4: opening and funding your accounts. 

Robert's use of Procter & Gamble's Crest toothpaste brand to illustrate the variety of different accounts available to investors is no coincidence. This dividend aristocrat has been a long-time favorite holding for investors shoring up for the long run. Not only has the company raised its dividend for 56 years, but shares have also appreciated more than 13,000% (after reinvesting dividends) over that same period.