Compared to the iPhone 5, the iPad Mini launch struck some investors as underwhelming. It's hard for AppleĀ to make every launch an epic event.

Fool.com contributors Chris Bledsoe and Austin Smith believe the concern is misplaced. Beyond being a very compelling product, the iPad Mini will likely be very meaningful for Apple investors. What seems to be happening is that Apple has set the bar so high for itself, that people view extraordinary performance as mediocre.

Austin Smith owns shares of Apple. Chris Bledsoe owns shares of Apple and Google. The Motley Fool owns shares of Apple, Amazon.com, Google, and Microsoft. Motley Fool newsletter services recommend Apple, Amazon.com, Google, and Microsoft. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.