Amazon Wins Big on Black Friday

While Black Friday foot traffic to the bricks-and-mortar stores was similar this year to what it was last year, down slightly by 2%, online traffic exploded. This year, for the first time, more than $1 billion was spent on Black Friday in e-shopping, up 26% from last year, with the bulk of that spending, of course, being done through Amazon.com (Nasdaq: AMZN  ) . While Amazon hasn't released the sales figures for that day, its Web traffic was up a whopping 30% from the same day in 2011. Another big Black Friday winner was mobile payment providers, with more than 15% of Black Friday purchases having been made this year via mobile phones.

Everyone knows Amazon is the big bad wolf in the retail world right now, but at its sky-high valuation, most investors are worried it's the company's share price that will get knocked down instead of its competitors'. We'll tell you what's driving the company's growth, and how to know when to buy and sell Amazon, in our new premium report. Our report also has you covered with a full year of free analyst updates to keep you informed as the company's story changes, so click here now to read more.


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  • Report this Comment On November 27, 2012, at 10:03 PM, H3D wrote:

    "...with the bulk of that spending, of course, being done through Amazon.com..."

    More than half of all eSpending was at Amazon?

    Prove it!

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