It's Official: Amazon and Google Are at War

You know a tech market is hot when the price wars begin. Right now, nothing's hotter than cloud computing -- and both Amazon.com (Nasdaq: AMZN  ) and Google (Nasdaq: GOOG  ) want an unfair share of the proceeds.

According to TechCrunch, the two are engaged in a back-and-forth battle to see who can host your cloud data for the cheapest price. First, Google cut prices on its Cloud Storage product by 20%. Amazon responded by cutting prices on its own storage service, S3, by 25%. Google responded with another 10% cut. Point, meet counterpoint.

What's interesting here isn't the war itself but what it says about each business. In its excess discounting, Google has revealed just how important data is to the underlying business. Get the rest of the story in the following video.

Everyone knows Amazon is the big bad wolf in the retail world right now, but at its sky-high valuation, most investors are worried it's the company's share price that will get knocked down instead of its competitors'. We'll tell you what's driving the company's growth, and how to know when to buy and sell Amazon, in our new premium report. Our report also has you covered with a full year of free analyst updates to keep you informed as the company's story changes, so click here now to read more.


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