Is Facebook About to Give Google Fits?

Don't let it get away!

Keep track of the stocks that matter to you.

Help yourself with the Fool's FREE and easy new watchlist service today.

Facebook's (NASDAQ: FB  ) share price is finally higher than the age of its CEO.

The social networking website operator hit $30 for the first time since mid-July, clawing its way back toward May's IPO price of $38.

It won't be an easy road back, but Facebook is clearly regaining momentum.

The dot-com speedster doesn't want to slip again. It is hosting a media event next Tuesday to show off its latest developments. "Come and see what we're building," reads the teaser, and now everybody's speculating about what exactly Zuckerberg and his band of dreamers are weaving these days.

Topeka Capital Markets notes that Facebook does have a team of developers working on smartphone solutions, though the team is more likely toiling away on better carrier integration than putting out an actual Facebook smartphone. As popular as Facebook may be these days -- 1 billion active accounts and climbing -- mobile access today isn't all that different than the desktop experience. Putting out its own device would be an embarrassing mistake.

Topeka analyst Victor Anthony also suggests that a video advertising product may be in the work, giving the company yet another way to monetize mobile usage as it gets sponsors to pay more to reach its engaged audience.

Expanding its recently launched Gifts e-commerce platform is another possibility, but the real head turner here would be if Facebook steps up next week with details of the social search engine that Zuckerberg was hinting at this past summer.

Google (NASDAQ: GOOGL  ) obviously won't be happy if Facebook begins tapping into its user preferences and more than 140 billion connections between its users to raise the bar on search. Big G can scour the Web like nobody else, but what if Facebook can scour friends to offer up sponsored restaurant recommendations, yoga instructors, or travel tips?

Yes, Facebook moving into search would find it competing with early investor and strategic partner Microsoft (NASDAQ: MSFT  ) , but this wouldn't be the first time that Facebook severs ties with a laggard. Facebook seemed to be tethered to Zynga (NASDAQ: ZNGA  ) for the lion's share of its non-advertising revenue a year ago, but it has been able to distance itself from the social gaming leader now that Zynga's business is shrinking. Facebook's responsibility rests in growing its company. If it has to hurt Bing's feelings to achieve great goals, that's fine.

Welcome back to $30, Facebook. Keep searching for more.

Read/Post Comments (0) | Recommend This Article (0)

Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

Be the first one to comment on this article.

Compare Brokers

Fool Disclosure

Sponsored Links

Leaked: Apple's Next Smart Device
(Warning, it may shock you)
The secret is out... experts are predicting 458 million of these types of devices will be sold per year. 1 hyper-growth company stands to rake in maximum profit - and it's NOT Apple. Show me Apple's new smart gizmo!

DocumentId: 2434294, ~/Articles/ArticleHandler.aspx, 9/29/2016 3:20:42 AM

Report This Comment

Use this area to report a comment that you believe is in violation of the community guidelines. Our team will review the entry and take any appropriate action.

Sending report...

Today's Market

updated 5 hours ago Sponsored by:
DOW 18,339.24 110.94 0.61%
S&P 500 2,171.37 11.44 0.53%
NASD 5,318.55 12.84 0.24%

Create My Watchlist

Go to My Watchlist

You don't seem to be following any stocks yet!

Better investing starts with a watchlist. Now you can create a personalized watchlist and get immediate access to the personalized information you need to make successful investing decisions.

Data delayed up to 5 minutes

Related Tickers

9/28/2016 4:00 PM
FB $129.23 Up +0.54 +0.42%
Facebook CAPS Rating: ***
GOOGL $810.06 Down -0.67 -0.08%
Alphabet (A shares… CAPS Rating: *****
MSFT $58.03 Up +0.08 +0.14%
Microsoft CAPS Rating: ****
ZNGA $2.82 Down -0.06 -2.08%
Zynga CAPS Rating: *