Report: Apple Cutting Back iPhone Component Orders

The Wall Street Journal  is reporting that Apple (NASDAQ: AAPL  ) is cutting component orders for the iPhone 5 due to "weaker-than-expected demand," citing unnamed people who are "familiar with the situation." The orders relate to iPhone 5 displays for the current quarter -- spanning from January to March -- and were supposedly reduced by roughly half.

The sources indicate that Apple also reduced orders for other components in addition to the screens, letting suppliers know of the changes last month. That syncs with prior reports from December when Jefferies analyst Peter Misek noticed Apple suppliers getting order reductions, so the report today could be reiterating a development that was previously circulated.

Competition in the smartphone market has intensified lately, particularly with Samsung, which currently holds the title of the largest smartphone vendor by volume.

 

link


Read/Post Comments (1) | Recommend This Article (4)

Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

Add your comment.

DocumentId: 2194239, ~/Articles/ArticleHandler.aspx, 4/21/2014 6:16:40 AM

Report This Comment

Use this area to report a comment that you believe is in violation of the community guidelines. Our team will review the entry and take any appropriate action.

Sending report...

Today's Market

updated 3 days ago Sponsored by:
DOW 16,408.54 -16.31 -0.10%
S&P 500 1,864.85 2.54 0.14%
NASD 4,095.52 0.00 0.00%

Create My Watchlist

Go to My Watchlist

You don't seem to be following any stocks yet!

Better investing starts with a watchlist. Now you can create a personalized watchlist and get immediate access to the personalized information you need to make successful investing decisions.

Data delayed up to 5 minutes

Related Tickers

4/17/2014 4:00 PM
AAPL $524.94 Up +5.93 +1.14%
Apple CAPS Rating: ****

Advertisement