Based on the aggregated intelligence of 180,000-plus investors participating in Motley Fool CAPS, the Fool's free investing community, home beverage carbonation system specialist SodaStream International (SODA) has received an alarming one-star ranking.
With that in mind, let's take a closer look at SodaStream and see what CAPS investors are saying about the stock right now.
SodaStream facts
|
Headquarters |
Airport City, Israel |
|
Market Cap |
$1.0 billion |
|
Industry |
Household appliances |
|
Trailing-12-Month Revenue |
$386.2 million |
|
Management |
CEO Daniel Birnbaum (since 2007) |
|
Trailing-12-Month Return on Equity |
17.6% |
|
Cash/Debt |
$50.7 million / $0 |
|
Competitors |
Vikingsoda AB |
Sources: S&P Capital IQ and Motley Fool CAPS.
On CAPS, 16% of the 679 members who have rated SodaStream believe the stock will underperform the S&P 500 going forward.
Just last week, one of those Fools, Ianwanguru, succinctly summed up the SodaStream bear case for our community:
I think the idea is losing its fizz. This is a one-trick pony with a couple different similar competing products. Unless they can get distribution agreements with real name-brand flavors to put main-line syrups in their packaging, I don't see a good differentiator on something that's ultimately a novelty product to begin with.
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