January 30, 2013
Television network CBS recently decided to pull SodaStream's (NASDAQ: SODA ) planned Super Bowl ad. In this video, Motley Fool consumer goods analyst Blake Bos reassures investors that the company will still have a different ad aired during the Super Bowl, and speculates on the real reason behind CBS' decision. He also tells us why this ad has a chance to go viral, just like one of SodaStream's other ads that was banned in the U.K. and ended up earning the company an enormous amount of publicity.
SodaStream's carbonation technology sounds simple, right? Well, this razor-and-blade company offers an intriguing opportunity for growth that may be harder to duplicate than you might think. Our premium report on SodaStream explains the opportunities as well as the risks in the company. The report comes with a year's worth of updates, so just click here to get started.