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App developers rarely spend time authenticating user sign-ins anymore. Facebook (NASDAQ: FB ) made the need to do so all but irrelevant five years ago when it unveiled Facebook Connect for the iPhone.
Today, the social network is awash in data from users signing into any number of on-the-go apps using their Facebook credentials. Twitter benefits from this same dynamic, but on a smaller scale. Now Google (NASDAQ: GOOGL ) wants a piece of the action. The search king introduced a plan to allow users to sign into apps using a Google+ account.
Should Facebook shareholders be concerned with Google's grab for a bigger share of the data produced by mobile users? The Motley Fool's Alison Southwick asks Tim Beyers of Motley Fool Rule Breakers and Motley Fool Supernova for his perspective in the video below. Please watch, and then leave a comment to let us know what you think.
For further analysis, I invite you try our newest premium research report, written just for Facebook investors like you. There's a lot more to the social network than meets the eye, so read up on whether there is anything to "like" about the business today, and we'll tell you whether we think Facebook deserves a place in your portfolio. Access your report by clicking here.