Who Will Win the Tablet Wars in 2013: Apple or Google?

Tech investors follow the tablet market and its recent developments closely, and for good reason: This market is one of the fastest-growing areas in all of technology. Investors were recently given a new set of forecasts for the tablet market this year that have big-time implications for both Apple and Google. In the following video, Andrew Tonner breaks down exactly how investors should approach this new data.

There's no doubt that Apple is at the center of technology's largest revolution ever and that longtime shareholders have been handsomely rewarded, with more than 1,000% gains. However, after the company's major backslide recently, there is a debate raging as to whether Apple remains a buy. The Motley Fool's senior technology analyst and managing bureau chief, Eric Bleeker, is prepared to fill you in on both reasons to buy and reasons to sell Apple and what opportunities are left for the company (and your portfolio) going forward. To get instant access to his latest thinking on Apple, simply click here now.

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  • Report this Comment On March 17, 2013, at 8:01 PM, Jjkiam wrote:

    While IDC has made ALOT of projections in the past and are generally used by most analysts ,I question their methodology . Apple reports actual sales while none of their competitors do the same. I think the usage statistics which show overwhelming IPad usage vs all other tablets are a more accurate reflection of actual adoption. In simple terms I don't buy this projection that Apple IPads are now less than 50% of the tablet market. I personally know very few people who have opted for anything other than an IPad as a tablet and when you consider all the factual news about Enterprise adoption this projection just doesn't hold up

  • Report this Comment On March 17, 2013, at 8:59 PM, RandomMeaning wrote:

    It's really not an either or proposition. Apple doesn't have to dominate market share to dominate profit share, let alone run a strong and profitable business. Considering Google makes its money off of searches from both Apple products and Android products, it doesn't have to dominate either.

    Also, considering Android is

    1. forked by Amazon and others

    2. not standardized (in fact most OS versions are outdated)

    3. sold by a wide variety of manufacturers competing with each other for market share and profits, in fact, they are driving their profits steadily downward

    presenting "Google" as if it were a unified product is highly misleading.

    In regards to IDC, their estimates are merely a guess which will be undermined by events which IDC will have been unable to predict. I would certainly not buy or sell a stock based on their guesses.

  • Report this Comment On March 17, 2013, at 9:06 PM, ashende wrote:

    jjkiam, it depends on who you know. Most of the people I know use an Android tablet.

  • Report this Comment On March 17, 2013, at 10:35 PM, applefan1 wrote:

    Really, Android tablets? Well, I STILL have not run into anyone WITH an Android tablet.

    I've only seen a couple of Kindle's, maybe a Blackberry, once, but mostly Apple.

    I guess you know a lot of people that are cheap and don't really use their tablets for anything. Most of the business professionals, and corporations and educational institutions use iPads.

  • Report this Comment On March 17, 2013, at 10:44 PM, copen36 wrote:

    I work in Saudi and have been here for the past 17 months! Every expats gets hounded daily on getting Apple products back over here after a roll out, 9 out of 10 want the latest Apple product and are willing to pay the price. believe me, these guys are third world workers and make very little money but as soon as a new apple item is released everyone goes crazy, no matter if its an IPad, IPhone or IPod. They do have Apple products in a few stores here in Saudi, but the cost are higher than in the States.

    The other 1% want anything that is basketball related (Nike shoes) & (Jerseys) no matter the team, as long as its an NBA team with a name on the back.

    Have a great day!

  • Report this Comment On March 17, 2013, at 10:54 PM, SimchaStein wrote:

    "Win the war" ?? Are we expecting the Treaty of Versailles on 12/31/13?. If you like the headline, buy the research, you'll get more gobbledygook.

  • Report this Comment On March 17, 2013, at 11:26 PM, nctrader2001 wrote:

    I see about a 60/40 split toward apple amongst an extensive tech crowd in the RTP area. 2 years ago it felt like 80 20 so the momentum is going toward google. I see Google accelerating momentum and taking over as they are innovating faster than apple and android is a nice platform to use

  • Report this Comment On March 18, 2013, at 11:37 AM, mhonarvarthe2nd wrote:

    profit still stays with aapl. how much do you make on a tablet that is sold at cost?

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