Is Tesla the Next Apple?

Though Apple and Tesla may seem like two extremely different companies, they share some shocking similarities. 

For one, neither company has ever been concerned with iterative changes. While mobile-device makers were making incremental improvements on their handsets in a never-ending game of one-upmanship, Apple sat coolly on the sidelines rewriting the rules and then blindsided the industry with an elegant and totally new solution. 

Tesla seems to be doing the same thing in the auto industry. While automakers such as Ford and General Motors are locked in a constant battle of "me-too" improvements, Tesla has redesigned the automobile from the ground up and released a game-changer that people love. 

As Apple knows, bears may accuse Tesla's products of being too expensive for what they offer, or impractical for the everyday person. But fast-forward through several generations of iPods, iPhones, and iPads, and what Apple has achieved doesn't seem so ridiculous. 

Lastly, Both Apple and Tesla share managerial similarities. Tesla CEO Elon Musk has a very Steve Jobs-esque vision, with attention to detail, and a brilliance that the bears shouldn't bet against.

See more from the Fool's Austin Smith and Jeremy Phillips in the following video.

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  • Report this Comment On March 24, 2013, at 7:10 PM, Ostrowsr wrote:

    Sure can see the similarity. a $300 electronic gadget versus a $40,000 investment in a car?

  • Report this Comment On March 24, 2013, at 7:12 PM, AjitC wrote:

    Tesla is not even close to Apple. Unlike Apple, Tesla does not a proprietary architecture that gave Apple a a huge advantage over the other smart phones. Tesla does not control the battery tech. Tesla does have battery management systems are proprietary but easily copied.

    What Tesla has is first mover advantage. It is not a sustainable competitive advantage. If and when battery tech advances - cost/KW-hr drops by half and energy density doubles - everybody will pile in. It even happened to Apple with the iPhone. However, long Apples did make a ton of money.

  • Report this Comment On March 25, 2013, at 3:03 PM, spawn44 wrote:

    Apple wasn't even the next Apple until it became Apple. I don't think anyone can predict that. If Tesla uses electric power generated from Coal or Natural Gas to generate horsepower does it actually release more CO2 into the atmosphere than a gas powered car, because of the added weight of the batteries?

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