Why Facebook Home Is the Perfect Mobile Strategy

Last week, Facebook  (NASDAQ: FB  ) unveiled its new Home layer of services and features that sits on top of Google  (NASDAQ: GOOGL  ) Android. This is the perfect mobile strategy for the social network, since it won't have to compete directly with primary platforms such as Android and Apple  (NASDAQ: AAPL  ) iOS. Instead, it can ride their success and further engage users by being a secondary platform. Facebook has scored integration within iOS, but Apple's controlling ways mean it couldn't get the level of integration that Home offers.

In the following video, Fool contributor Evan Niu, CFA, discusses how important Facebook Home is.

After the world's most-hyped IPO turned out to be a dud, most investors probably don't even want to think about shares of Facebook. But there are things every investor needs to know about this company. We've outlined them in our newest premium research report. There's a lot more to Facebook than meets the eye, so read up on whether there is anything to "like" about it today, and we'll tell you whether we think Facebook deserves a place in your portfolio. Access your report by clicking here.


Read/Post Comments (0) | Recommend This Article (3)

Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

Be the first one to comment on this article.

Sponsored Links

Leaked: Apple's Next Smart Device
(Warning, it may shock you)
The secret is out... experts are predicting 458 million of these types of devices will be sold per year. 1 hyper-growth company stands to rake in maximum profit - and it's NOT Apple. Show me Apple's new smart gizmo!

DocumentId: 2349634, ~/Articles/ArticleHandler.aspx, 10/25/2014 2:19:51 PM

Report This Comment

Use this area to report a comment that you believe is in violation of the community guidelines. Our team will review the entry and take any appropriate action.

Sending report...


Advertisement