While Apple (NASDAQ: AAPL ) is well-known for going its own way, it should not come as a surprise that the company has finally decided to release an iPhone with a much lower starting price, according to The Wall Street Journal. Not only will this move allow the company to finally compete in the emerging markets in a far more meaningful way, it will give the company the potential to attract a new base of customers at home.
In the following video, Fool.com contributor Doug Ehrman discusses the development and some of the potential it represents for Cupertino.
It's incredible to think just how much of our digital and technological lives are almost entirely shaped and molded by just a handful of companies. Find out "Who Will Win the War Between the 5 Biggest Tech Stocks?" in The Motley Fool's latest free report, which details the knock-down, drag-out battle being waged by the five kings of tech. Click here to keep reading.