Procter & Gamble (PG 0.26%) has launched a new line of soap bar products in its 75-year-old Old Spice brand. Fool contributor Demitrios Kalogeropoulos discusses the strategy behind the move, and why this could just be the start of a strong run of product launches for P&G.
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1 More Reason to Like Procter & Gamble Stock
By Demitri Kalogeropoulos
–
Apr 12, 2013 at 1:41PM
NYSE: PG
Procter & Gamble
Market Cap
$377B
Today's Change
(0.26%) $0.41
Current Price
$160.69
Price as of June 16, 2025, 3:58 p.m. ET
The consumer giant is in the middle of what could be a banner slate of new product introductions.
Fool contributor Demitrios Kalogeropoulos has no position in any stocks mentioned. Erin Miller has no position in any stocks mentioned. The Motley Fool recommends Procter & Gamble. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.
Stocks Mentioned
Procter & Gamble
PG
$160.69
(0.26%)
$0.41
*Average returns of all recommendations since inception. Cost basis and return based on previous market day close.
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