Apple (NASDAQ:AAPL) is no longer a market darling. Shares of the consumer tech giant have shed roughly 40% of their value since peaking late last year. The long road to redemption may kick off next week when it reports its fiscal second quarter results.

Wall Street isn't holding out for much. Analysts see revenue climbing a mere 9%. When's the last time that Apple grew its top line in the single digits? The bottom line is even uglier. Wall Street sees the company posting its first year-over-year decline in profitability since 2003.

Apple needs to change investor perceptions, and that's why this earnings report is so important. The same company that stunned investors with low average selling prices and contracting margins during the holiday quarter needs to bounce back with this report.

In this video, longtime Fool contributor Rick Munarriz takes a look at three things that will move the stock higher or lower in the financial report. 

Apple share price and metrics data as of April 16, 2013.

Longtime Fool contributor Rick Munarriz has no position in any stocks mentioned. The Motley Fool recommends Apple. The Motley Fool owns shares of Apple. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.