2 Instances Where Samsung's Galaxy S4 Crushes iPhone 5

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South Korean conglomerate Samsung is dead set on ditching its perception as nothing more than a commoditized hardware vendor. To that end, the company has been aggressively focusing on software and services, even though that inevitably entails undermining Google's own.

When Samsung unveiled the Galaxy S4 in March, there was literally no direct mention of Google or Android during the presentation, although their presence was understood. Many of Samsung's new features are exact duplicates of some built into Android.

Shortly after the event, much of the tech press derided some of these new features as little more than novelties with little to no real-world use cases. For example, AllThingsD's influential Walt Mossberg called Sammy's software "gimmicky" and "duplicative."

Well, Samsung has released a new ad again targeting Apple (NASDAQ: AAPL  ) directly, showcasing some of these new features while demonstrating two indisputable instances where the Galaxy S4 will always triumph over the iPhone 5.

For prospective smartphone buyers that frequently eat barbecued ribs, absolutely must answer their phones while eating, and loathe the use of moist towelettes, the Galaxy S4 and Air Gesture is for you. Samsung's new flagship may also be a perfect match for anyone in the midst of applying sunscreen that just received a text that can't be ignored for 5 seconds. Air View is the only way to preview a text message immediately without risking sunburn.

You got me there
In these specific use cases, Apple simply can't compete. Short of calling up Synaptics (NASDAQ: SYNA  ) and incorporating the company's ClearPad technology and its 3D-Touch capabilities, the iPhone will never know when you're about to touch it. Apple used to tap Synaptics for iPod click-wheel sensors, but that was a long time ago. The Samsung design win has given Synaptics a nice pop, since the GS4 is bound to bring in abundant unit volumes.

I was in a local carrier retail store the other day to scope out current offerings and played with a Galaxy S4. Air View is a tough sell for everyday use. The ability to preview things by hovering your finger sounds innovative on paper, but in practice it takes conscious effort to not touch the screen. I was stationary, but it would likely be unusable in a moving vehicle or while walking, among numerous other everyday scenarios. It's far from intuitive, but it works as intended.

Samsung also demonstrates some other features that the iPhone doesn't have, such as the ability to share photos by touching phones using NFC. This advantage is partially neutered by the fact that there are countless other methods of photo sharing, including but not limited to good ol' fashioned email.

Samsung is back to its Apple-bashing ways, but fortunately Apple is getting back on its marketing game.

There's a debate raging as to whether Apple remains a buy. The Motley Fool's senior technology analyst and managing bureau chief, Eric Bleeker, is prepared to fill you in on reasons to buy and reasons to sell Apple, and what opportunities are left for the company (and your portfolio) going forward. To get instant access to his latest thinking on Apple, simply click here now.

Read/Post Comments (7) | Recommend This Article (2)

Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

  • Report this Comment On May 06, 2013, at 11:36 PM, Truthmatters wrote:

    If you had compared it to iPhone 3G or the original iPhone, you could have found more than 2 instances....hope you caught your silliness... You will have to compare it to the next iPhone not the old ones. The which in turn will be copied with some more lame features.

  • Report this Comment On May 06, 2013, at 11:44 PM, mdl00 wrote:

    What a joke. Samdung stole Apple's design for the S3, and the S4 is nothing more than an S3 with a bunch of gimmick features added.

    This article is a joke. The author is a joke. Quit supporting such slavishly dishonest companies. Sure most companies are dishonest but not to the extent of Samdung.

  • Report this Comment On May 07, 2013, at 1:04 AM, applefan1 wrote:

    The only feature that is cool is built in IR. That's about it.

    I still haven't seen anyone touch phones together.

    I don't know about you, but I usually turn my phone off when i start eating dinner, especially when I'm with someone else. I like to give other people full attention instead of being rude and taking calls when I'm supposed to spend time with someone..

    Some of these features are gimmicks to please the children. You know how they like gimmicks.

  • Report this Comment On May 07, 2013, at 4:25 AM, yellowca wrote:

    "For prospective smartphone buyers that frequently eat barbecued ribs, absolutely must answer their phones while eating, and loathe the use of moist towelettes, the Galaxy S4 and Air Gesture is for you. Samsung's new flagship may also be a perfect match for anyone in the midst of applying sunscreen that just received a text that can't be ignored for 5 seconds. Air View is the only way to preview a text message immediately without risking sunburn."

    I'm detecting more than a hint of sarcasm here - I don't think Evan is supporting Samsung in this article.

  • Report this Comment On May 07, 2013, at 10:37 AM, ScottAtlanta wrote:

    Who needs a gas pedal when you can crack this whip?

    All this is pointless when you have horses and buggies that fit so nicely with them already.

  • Report this Comment On May 07, 2013, at 11:22 AM, dalestierman wrote:

    This is a funny article, and purely for comedy. Or, he's never used both phones. The iPhone 5 is most closely comparable to the S 3, not the S 4. The only things that Samsung "copied" would be the fact that they have a white one, and the main button being on the bottom middle. The two phones are different in every way on all 6 sides, and the internals on the i5 are no match for the S4, not even in the same league.

    The fact remains that there is a new category of "smartphones" and they're called Superphones. HTC OneX, Sony Xperia Z and the Galaxy S4 are the only phones in this category, and unfortunately, Apple doesn't have a device that would compete in this category. FYI...the reason Apple doesn't release any info on their next phone.....they don't want their diehards to realize the phone that their waiting for has already been bested by 3 Superphones. "The 5s" (October '13) will still be inferior in all specs, except maybe the camera pixels, the camera software will still be lacking. Now, with what's on the market for business users, and not the ones who get a free phone from work so they can get a hold of you, the people who want/need to multitask at an efficient speed. When Steve Jobs left, did he just throw his papers in the air and say "f#ck this place, I'm out!" Because he would not have liked what he's seeing. They're going to be a full year behind in cell phone technology. Those "useless technologies that no one will ever use" are very handy, and will get used often by someone who knows how to use them. If not, you can always hit the "easy mode" mode button and dumb the phone down to the iPhone's level, except it will still have a better gpu, cpu and software.

  • Report this Comment On May 07, 2013, at 11:47 AM, iWackyInvestor wrote:

    Interesting read of the latest from Samsung, but missing so much information about Galaxy S4's many many many features. Where they are pushing the edge of both hardware and software innovation!

    Why not mention "big LITTLE" Exynos features, PiP, PoP and Split Screen Multitasking features? No Apple device has or will have any of these. What about operating both cameras at the same time? Multiscreen! Can any iPhone or iPad do that? Can the shooter be in the same pic with his subject on anything from Apple? No way ever! Can any Apple designed chip run Hardware Virtualization like A15 can? Certainly NOT! But... it will be needed in the future for sure!

    Let's not forget that Samsung's KNOX API's have been adopted by the military and w/o Apple climbing onboard Samsung's Security API Bandwagon, they'll be lost and may never get a piece of the DoD, NSA, GSA device acquisitions. Except by way of BYOD owners. DoD's SiPad adventure has been a flop, because Apple would not allow iOS kernel access and modification. That's why the only App store the DoD Pentagon has now.... is for Android Apps! ;-D

    And now for the killing blow!!!

    Without Samsung's 20% Volume Parts Discounts and the only parts that have "Made in America" printed on them, profits will continue to fall. Then comes Apple's stupid TSMC move. Which loses them both the Tax and Duty Free Benefits they can only get from Samsung's Austin Texas FTZ. Chalk that all up to Steve's Cancerous Deluded Mental State. When he declared War on his best parts supplier to get at Google.

    AND just remember this all, when Samsung brings out their latest 4GB LPDDR3 modules, capable of loading 4 HD movies in '1' second later this year. Apple's profit margins will never top 40% again, but will inevitably break less than 30% going down!!!

    Last... but certainly not least.... Apple's legacy HFS+ file system is as Linus Torvalds has said, "Complete and Utter Crap". It literally can't get out of it's own way. Task management stacks one on top of the other and their only solution was to devise "Preemptive Task Manager". Which simply suspends one task to run another. Big Whoopi!

    Simply stated, at it's core iOS depends on 3rd party App developers to run multiple tasks and other Apps within their Apps. Hardly the best way to "Multitask"! lol.... otherwise it's back to suspend one to run another w/o at least having a clone of IBM's "Pervasive Multithreading" features. Which are all found within Linux, Android and Samsung's new F2FS Solid State Drive File System!

    This single HFS+ flaw will be Apple's Achilles Heel come around to kick them forever in their own A**! ;-P ......and heaven forbid, we mention Samsung having the only transparent indestructible flexible screens now in production!!!

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