Why Ford's Pickup Sales Are Booming

It's another sign that the U.S. economy is finally picking up (so to speak): Sales of full-sized pickup trucks have been very strong so far in 2013.

Ford (NYSE: F  ) , which has America's best-selling pickup line, is set to benefit in a big way from this trend. In this video, contributor John Rosevear looks at why pickups are selling so well – and how Ford is already moving to take even better advantage of this new trend.

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Read/Post Comments (5) | Recommend This Article (3)

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  • Report this Comment On May 07, 2013, at 1:10 PM, jfelano wrote:

    If Fords profit margins are so hi, why are they 100 billion in debt?

    I hear they lose thousands on every hybrid they sell and they are close to catching Toyota in hybrid sales.

    Not to mention their much hyper ecoboost v6 which they claim is more powerful and get's better fuel economy than Chevy's standard V8, has just been trumped.

    Chevy's new V8 get's 1mpg better gas mileage than Fords Ecoboost V6 and has more horsepower to boot.

  • Report this Comment On May 07, 2013, at 1:48 PM, TMFMarlowe wrote:

    Ford isn't $100 billion in debt. That is a major, major misunderstanding. Read this article by my colleague Daniel Miller:

    As for Chevy's new V8, that is indeed GM's claim, but it isn't even on the market yet. Time will tell how that plays out.

    John Rosevear

  • Report this Comment On May 07, 2013, at 1:56 PM, Hondo836 wrote:

    Where did you get your info ifelano. Ford is not 100 billion in debt. If I remember correctly wasn't it Chevy who took all the bail out money, not Ford ? Just checked available stats Ford 5.0 V-8 360 hp 380 torque mileage 15 / 21. Chevy 4.8 V-8 302 hp 305 torque mileage 14 / 19. Advantage FORD. F-150 best selling pick up 33 years !!! Have a nice day !!

  • Report this Comment On May 07, 2013, at 5:15 PM, imDanielle2 wrote:

    Ford took out almost 200 billion in loans from the government as well and has defaulted on every payment so far.. They have only made partial payments and keep asking for extensions .. They have also closed all of their plants in some countries because Toyota and GM are kicking their asses there! There are a lot of idiots here in the U.S. who keep buying into the "FORD didn't take any bailout money" BS but people in those other countries don't fall for it and know a better product when they see it! Ford is suffering right now... I am in a Ford sponsored Hybrid Tech Program here in MO and for the past two years Ford has NOT been able to even offer one of the Ford Hybrids to us for our classes.. Instead they have purchased four Prius's and 2 Volts for the school.. All a write off I am sure so in all reality, I am sure taxpayers paid for them.. Ford is a joke here at the college even though its a "Ford" sponsored program.. LOL

  • Report this Comment On May 08, 2013, at 11:14 AM, TMFMarlowe wrote:

    @imDanielle2, someone has fed you a load of nonsense. Ford doesn't have "200 billion in loans" from anybody, never has, and it's not in default to anyone either -- in fact, its credit rating has been restored to investment-grade. Your comments about Ford's overseas operations are equally divorced from reality.

    We deal in facts here. Please check yours and try again.

    John Rosevear

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