General Motors (NYSE:GM) has been working to revive its old luxury brand Cadillac for over a decade now. Lately, there are some promising signs of success: Sales are up big so far this year, in both the U.S. and overseas.
In this video, Fool contributor John Rosevear checks in on GM's ongoing effort to turn Cadillac around and explains why the ancient brand's success has become so important to GM's biggest goals now.
Fool contributor John Rosevear owns shares of Ford and General Motors. The Motley Fool recommends and owns shares of Ford. It also recommends General Motors. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.