Why Berkshire's Brooks Is Winning the Race

By Rex Moore – May 20, 2013 at 4:07PM

NYSE: BRK.A

Berkshire Hathaway

Market Cap

$863B

Today's Change

(0.36%) $2,140.00

Current Price

$600,300.00

Price as of April 17, 2024, 4:00 p.m. ET

The company made a big decision 12 years ago.

Berkshire Hathaway (BRK.A 0.36%) (BRK.B 0.21%) subsidiary Brooks Sports is drawing quite a bit of attention from Buffett devotees these days. The running-shoe maker has sprinted to 34% volume growth in both 2011 and 2012, with U.S. sales growth hitting the tape at 43% by the end of last year.

Our roving reporter Rex Moore caught up with Brooks CEO Jim Weber at the recent Berkshire shareholder meeting in Omaha. In this segment of a multipart series, Rex asks Jim what the company is doing differently to achieve this record growth.

Rex Moore owns shares of Berkshire Hathaway. The Motley Fool recommends Berkshire Hathaway. The Motley Fool owns shares of Berkshire Hathaway. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.