More reports have surfaced claiming Apple (NASDAQ:AAPL) is working on an iWatch. In the video below, Fool contributor Daniel Sparks discusses why an iWatch could boost Apple shares by helping the company's innovative image. This is especially necessary in light of Google's (NASDAQ:GOOGL) positive momentum with customers.

Fool contributor Daniel Sparks has no position in any stocks mentioned. The Motley Fool recommends Apple and Google. The Motley Fool owns shares of Apple and Google. Try any of our Foolish newsletter services free for 30 days. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.