Get Ready for a Chevy Silverado Ad Blitz

The all-new Chevy Silverado and GMC Sierra represent General Motors' (NYSE: GM  ) most important new-product launches in years. GM has made it clear that it's pulling out all the stops on this one, and that means a big ad blitz is coming to a TV near you.

In this video, Fool contributor John Rosevear looks at the latest news on GM's big launch -- and at some hints as to the shape of the massive marketing campaign that's about to be set loose on America.

Few companies lead to such strong feelings as General Motors. The Motley Fool's premium GM research service can help you sort feelings from facts, by giving you the full scoop on the big changes that are remaking General Motors -- and the full scoop on how you can profit. Just click here to get started now.

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  • Report this Comment On May 25, 2013, at 10:56 AM, AmericanFirst wrote:


    Let's see, GM spending $3B-$4B to launch the 2014 Silverado. I guess that's a doable deal when GM knows they are not going to pay any corporate income tax for 2013 as they didn't in 2012. GM 2012 income tax rate - 0%, Ford - 26%.

    $45B Obamaruptcy tax benefits at work. I thought Obama wanted tax revenue from those greedy corporations!

  • Report this Comment On May 25, 2013, at 2:15 PM, tiredoftheBS wrote:

    Thanks for pointing out the tax rate. I just looked it up. 0% versus 26.6%. Unbelievable!

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