Should Google and Facebook Be Paying You?

There are a variety of ways in which information is shared online, and the specifics of each plays a major role in how consumers feel about the companies with which they share. In a recent post on LinkedIn, contributor David Sable explores three structures and poses the question of whether Google (NASDAQ: GOOGL  ) should be sharing the revenue it generates by collecting our data. The same could be asked of Facebook (NASDAQ: FB  ) , begging the question of whether the very nature of online sharing must change.

In the video below, contributor Doug Ehrman discusses Sable's three sharing paradigms and looks at what really goes on between Google, Facebook, and the users who rely on each.

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  • Report this Comment On June 06, 2013, at 3:44 AM, AYREWOLF wrote:

    Gathering consumer data would not be bad if both facebook and Google flashed the kinds of products each user wants to see on their pages. Certainly a guy does not want to see a Teddy Bear or a bra ad on our Facebook newsfeed page, while a lady might not want to see an ad for truck parts on hers. A more targeted route with user surveys that are really read by both Google and Facebook screeners would go much to the satisfaction of both consumer users as well as both Facebook and Google.

  • Report this Comment On June 07, 2013, at 9:10 AM, wjcoffman wrote:

    We were recently contacted by Nielsen to participate in a survey of our radio listening habits. First contact was by mail and we got a couple of crisp dollar bills. Then by phone to ensure we were going to do the survey, then another mailing with the survey and a couple more dollars, more phone contact, and I think another couple bucks when it was over. While certainly not compensation for the time we spent, they were paying us. Actually, the money was more of an incentive to follow through than payment for our time.

    Good points though.

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