Sirius Tops 10,000 Used-Car Partners

Sirius XM Radio (NASDAQ: SIRI  ) says it has just passed the 10,000 mark on the number of auto dealers participating in its "SiriusXM Pre-Owned Vehicle Program."

Sirius announced the milestone Wednesday morning, saying members of the program are eligible to give buyers of their used cars a three-month subscription to SiriusXM satellite radio service, assuming the vehicles are already factory-equipped with a satellite radio system.

Sirius said seven of the top 10 franchised auto dealer chains in the nation are part of its network, helping to broaden its reach to more potential subscribers to its service. In a new initiative, the company says it is now setting up a "Service Lane Program" in which dealers with auto-servicing operations can pitch satellite radio service to car owners bringing their vehicles in for repairs and servicing. Such car owners can be offered free two-month trials of SiriusXM service. The company is pre-enrolling dealers interested in joining this latest marketing initiative.


Read/Post Comments (0) | Recommend This Article (0)

Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

Be the first one to comment on this article.

Compare Brokers

Fool Disclosure

Sponsored Links

Leaked: Apple's Next Smart Device
(Warning, it may shock you)
The secret is out... experts are predicting 458 million of these types of devices will be sold per year. 1 hyper-growth company stands to rake in maximum profit - and it's NOT Apple. Show me Apple's new smart gizmo!

DocumentId: 2486005, ~/Articles/ArticleHandler.aspx, 9/30/2016 1:29:34 AM

Report This Comment

Use this area to report a comment that you believe is in violation of the community guidelines. Our team will review the entry and take any appropriate action.

Sending report...

Today's Market

updated 4 hours ago Sponsored by:
DOW 18,143.45 -195.79 -1.07%
S&P 500 2,151.13 -20.24 -0.93%
NASD 5,269.15 -49.39 -0.93%

Create My Watchlist

Go to My Watchlist

You don't seem to be following any stocks yet!

Better investing starts with a watchlist. Now you can create a personalized watchlist and get immediate access to the personalized information you need to make successful investing decisions.

Data delayed up to 5 minutes

Related Tickers

9/29/2016 4:00 PM
SIRI $4.15 Down -0.02 -0.48%
Sirius XM Radio CAPS Rating: **