Ford's Surprising Plan to Replace Its Vans

Here in North America, the F-150 pickup and its Super Duty siblings are Ford's (NYSE: F  ) bread and butter -- and they've been posting big sales gains lately, thanks to surges in the construction and oil markets. Now, a related segment -- commercial vans -- is showing signs of heating up, and Ford's small Transit Connect is posting big gains as well.

But sales of Ford's mainstay E-Series van have actually dropped lately. In this video, contributor John Rosevear looks at the important commercial van market -- and at Ford's surprising plan to replace its familiar old Econoline with a very different product.

Ford's global product strategy is just one of several good reasons to think that the Blue Oval still has big growth opportunities ahead. The Fool's premium Ford research service gives you freshly updated guidance to those opportunities and Ford's prospects in coming years. Click here to get started now.

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  • Report this Comment On June 13, 2013, at 8:23 PM, jpr46815 wrote:

    Just to clarify, the Sprinter van was built in Europe as

    as Mercedes and then brought to the US originally as the Freightliner Sprinter. After a couple years Daimler started putting the Dodge nameplate on the van and they were sold under both the Freightliner and Dodge brands with the ultimate goal of going all Dodge.

  • Report this Comment On June 14, 2013, at 11:37 AM, TMFMarlowe wrote:

    Interesting. I don't think I've ever seen a Freightliner Sprinter -- though I definitely remember the first Dodge-badged ones.

    Thanks for viewing.

    John Rosevear

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