Is Apple Trying to Get Down to Businesses?

If you think Apple (NASDAQ: AAPL  ) isn't interested in becoming a force in the enterprise space, you might have missed some recent announcements from Cupertino. At the Worldwide Developers Conference, the company rolled out iWork for iCloud as a way to begin competing with Microsoft (NASDAQ: MSFT  ) and Google (NASDAQ: GOOGL  ) in the productivity arena. Of potentially greater importance, iOS 7 is set to include functionality designed to make it easier for corporate IT departments to manage Apple devices.

In the following video, Fool.com contributor Doug Ehrman discusses some of the steps Apple has taken to become a bigger player in enterprise.

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  • Report this Comment On July 01, 2013, at 2:05 AM, secularinvestor wrote:

    These moves will greatly strengthen even further Apple's already leading mobile position in enterprise. The iPhone already has nearly 70% enterprise market share. The iPad with around 90% share is totally dominant. Apple enjoys huge first mover advantage with a massive iOS enterprise Apps ecosystem which totally dwarfs the competition.

    The collapse of Blackberry, the failure of Windows Mobile and Surface to take any significant market share and Android's fragmentation and security nightmare problems, with already over 100,000 malware targeting Android, leaves iOS as just about the only viable choice for enterprise

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