Apple and Samsung Fortify Their Strongholds

Don't let it get away!

Keep track of the stocks that matter to you.

Help yourself with the Fool's FREE and easy new watchlist service today.

The smartphone market continues to be increasingly dominated by Apple (NASDAQ: AAPL  ) and Samsung, who are viciously battling to hold down their forts while grabbing share from each other. Kantar Worldpanel ComTech has released its most recent estimates for the three months ending in May, and each company is playing strong defense.

Samsung now has over half of the European market, which has helped drive Google (NASDAQ: GOOGL  ) Android's platform market share up to 70.4%. Android posted the biggest gain of all operating systems within the five biggest European markets, or EU5. Apple's market share in Europe slipped to 17.8%.

Apple has long enjoyed a strong user base in the U.S., much like other developed economies that utilize the subsidy model. Apple grabbed 41.9% of the market during the three months, its biggest slice of all the countries measured. The news comes after data that 57% of all smartphones activated on the top three domestic carriers in the first quarter were iPhones.

Kantar cites the addition of T-Mobile (NASDAQ: TMUS  ) as an iPhone carrier in helping Apple grow its domestic presence. The No. 4 carrier launched the iPhone in mid-April, meaning it was on sale for about half of the time frame in question. Kantar's data shows that 28% of T-Mobile customers are planning to by an iPhone for their next upgrade. T-Mobile's subscriber base may be smaller than its three larger rivals, but the pent-up demand from its customers are an incremental positive for Apple.

Corroborating data from IDC, Microsoft (NASDAQ: MSFT  ) has overtaken BlackBerry (NASDAQ: BBRY  ) as the No. 3 platform in numerous geographical segments. That includes the U.S., Europe, and Australia. Windows Phone's European market share of 6.8% is now well above BlackBerry's estimated 2.5%. Kantar estimates that BlackBerry's U.S. position has declined to just 0.7%, while Windows Phone now grabs 4.6% of the market.

The switch comes as no surprise considering BlackBerry's disappointing smartphone volumes and Nokia's rising Lumia shipments. Nokia is also helping Microsoft gain in the Mexican market with entry-level Windows Phones, although BlackBerry still has a firm lead over Microsoft south of the border.

It's incredible to think just how much of our digital and technological lives are almost entirely shaped and molded by just a handful of companies. Find out "Who Will Win the War Between the 5 Biggest Tech Stocks?" in The Motley Fool's latest free report, which details the knock-down, drag-out battle being waged by the five kings of tech. Click here to keep reading.

Read/Post Comments (3) | Recommend This Article (9)

Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

  • Report this Comment On July 01, 2013, at 8:43 PM, Rockthebest wrote:

    Who cares about the company. I like the phone. As long their is blackberry support for the products, I am happy. Don't care about stock price. Amazing is too little for this phone.

  • Report this Comment On July 01, 2013, at 8:45 PM, Rockthebest wrote:

    I switch from 4S to Z10.

    What do I think that means?

    The answer is nothing. It's is all about user' preference.

    Rockthebest .... Out

  • Report this Comment On July 01, 2013, at 10:01 PM, Rockthebest wrote:

    No more comments?

    No one read Motley's anymore?


Add your comment.

Compare Brokers

Fool Disclosure

Sponsored Links

Leaked: Apple's Next Smart Device
(Warning, it may shock you)
The secret is out... experts are predicting 458 million of these types of devices will be sold per year. 1 hyper-growth company stands to rake in maximum profit - and it's NOT Apple. Show me Apple's new smart gizmo!

DocumentId: 2518912, ~/Articles/ArticleHandler.aspx, 9/25/2016 4:49:12 AM

Report This Comment

Use this area to report a comment that you believe is in violation of the community guidelines. Our team will review the entry and take any appropriate action.

Sending report...

Today's Market

updated 1 day ago Sponsored by:
DOW 18,261.45 -131.01 -0.71%
S&P 500 2,164.69 -12.49 -0.57%
NASD 5,305.75 -33.78 -0.63%

Create My Watchlist

Go to My Watchlist

You don't seem to be following any stocks yet!

Better investing starts with a watchlist. Now you can create a personalized watchlist and get immediate access to the personalized information you need to make successful investing decisions.

Data delayed up to 5 minutes

Related Tickers

9/23/2016 4:00 PM
AAPL $112.71 Down -1.91 -1.67%
Apple CAPS Rating: ****
BBRY $7.91 Up +0.02 +0.25%
BlackBerry CAPS Rating: *
GOOGL $814.96 Down -0.99 -0.12%
Alphabet (A shares… CAPS Rating: *****
MSFT $57.43 Down -0.39 -0.67%
Microsoft CAPS Rating: ****
NOK $5.66 Down -0.08 -1.39%
Nokia CAPS Rating: **
TMUS $47.29 Up +0.26 +0.55%
T-Mobile US CAPS Rating: ***