For most retail investors, E*TRADE Financial Corp (NASDAQ: ETFC ) is a household name. We've all seen the commercials, and if you've ever considered managing your investments online, you've probably checked out E*TRADE's website.
But there's a lot more to E*TRADE the business than just trade commissions. In the video below, Motley Fool contributor Jay Jenkins dives into exactly what else you should know about E*TRADE's business model before making an investment.
Just like E*TRADE, there are other companies and brands in your day to day life that have much larger and diversified businesses than you may realize. To find out who these companies are and how they are set to win in the global economy, check out the Motley Fool's free report "3 American Companies Set to Dominate the World." Click here to get your free copy before it's gone.