Nissan Doubles Down on Electric Cars

By John Rosevear – Sep 4, 2013 at 7:31PM

OTC: NSANY

Nissan Motor

Market Cap

$13B

Today's Change

(-1.27%) -$0.09

Current Price

$7.02

Price as of April 25, 2024, 3:59 p.m. ET

Nissan's Leaf hasn't set the world on fire, but it has been the best-selling electric car so far -- and its success has convinced Nissan to invest in more all-electric models.

The all-electric Infiniti LE concept, shown in 2012, was an early hint at Nissan's plans to enter the electric luxury-car market that has so far been dominated by Tesla Motors. A production version of the LE could arrive as soon as next year. Photo credit: Nissan.

Tesla Motors (TSLA 4.96%) may build the sexiest electric car, but -- so far, anyway -- the best-selling electric car is Nissan's (NSANY -1.27%) Leaf. Through July, Nissan had sold almost 12,000 Leafs here in the U.S., and many more around the world.

That isn't much compared to the sales of some of Nissan's popular gas-powered models, but it has been enough to convince the Japanese automaker to push ahead with more electrified models. In this video, Fool.com contributor John Rosevear looks at the latest news on Nissan's plans to introduce several more electric vehicles -- including a luxury car that could become Tesla's first head-on competitor.

Fool contributor John Rosevear has no position in any stocks mentioned. You can connect with him on Twitter at @jrosevear. The Motley Fool recommends Tesla Motors. The Motley Fool owns shares of Tesla Motors. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy.