In buying Nokia's (NYSE: NOK ) handset business, Microsoft (NASDAQ: MSFT ) is trying to create another mobile competitor to battle Apple (NASDAQ: AAPL ) and Google (NASDAQ: GOOGL ) . Microsoft now has the ability to create an ecosystem with software updates that keeps users on the latest iOS while creating more devices, which has driven Android.
If Microsoft gets mobile right, it could be in a sweet spot. But can Microsoft get mobile right? Contributor Travis Hoium covers the strategy in the video below.
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