'Bad Grandpa' is Reining in 'Gravity' for Weekend Box Office Crown

Bad Grandpa, Paramount, Viacom, News Corp
Image source: Jackassmovie.com

Maybe it was just the stress of watching astronauts in peril for three weekends straight, but apparently movie-goers are ready for some comic relief.

If preliminary weekend box office estimates are any indication, the folks over at Viacom's (NASDAQ: VIAB  ) Paramount Pictures are smiling big today as Jackass Presents: Bad Grandpa looks set to potentially bring in an impressive $25 million during its weekend debut.

What's more, Bad Grandpa is also primed to come out ahead of Gravity from Time Warner's (NYSE: TWX  ) Warner Bros, which itself is still expected to earn a solid $20 million when all is said and done this weekend. In short, that means Bad Grandpa will likely become the first movie to oust the lost-in-space thriller from its three-weekend reign atop the box office heap.

No Tears for Time Warner

But don't feel bad for Time Warner. After all, going into this weekend Gravity had already pulled in nearly $294 million in worldwide box office receipts, albeit with a lofty production budget of $100 million. What's more, Gravity also managed to set the all-time record for the highest-ever October opening weekend, and its staying power even elicited an intriguing comparison by one of my colleagues to the record-holding box office juggernaut that is Avatar.

Will Bad Grandpa boast the same resilience in the coming weeks as its stellar competitor? Probably not, especially considering its quasi-predecessor in Jackass: The Movie saw follow-up weekend gross sales plummet at least 44% in each of its second, third, and fourth weeks in theaters, after winning its own October 2002, weekend opening with a decent $22.7 million box office take.

In addition, remember Ender's Game and Thor: The Dark World are slated to hit the big screen on Nov. 1 and Nov. 8, respectively, so it seems a safe bet most other films will at least temporarily take a backseat to these widely anticipated box office blogckbusters.

That said, even at this point it seems safe to say Bad Grandpa already looks like a success given its comparatively minuscule production budget of just $15 million. Of course, they'll also need to take into account prints and advertising expenses, and weekend box office sales certainly don't translate dollar-for-dollar to the studio's bottom line. However, there's still plenty of time left in Bad Grandpa's theatrical run for it to at least try and drive up the score, while future digital and physical media sales should make this risque project more than worthwhile for everybody involved.

Finally, let's also not forget there was another notable new contender this weekend in The Counselor from News Corp. (NASDAQ: NWS  )  subsidiary 20th Century Fox. Unfortunately, initial estimates indicate the star-studded Ridley Scott drama -- which, to its credit, cost just $25 million to produce -- is on pace for a dismal $10 million weekend debut.

Does that make The Counselor a terrible movie? Not necessarily. If anything, though, Bad Grandpa's pending weekend victory goes a long way toward proving audiences occasionally just need a good laugh.

Every portfolio needs a superhero
The world can't get enough of superheroes. Super powered movies have been some of the highest-grossing films of all time, and as these franchises continue to grow, the numbers are only going to get more impressive. The Motley Fool's new free report "Your Ticket to Cash In on the Superhero Battle of the Century" details what you need to know to profit from your favorite superheroes. Click here to read the full report!


Read/Post Comments (0) | Recommend This Article (2)

Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

Be the first one to comment on this article.

Sponsored Links

Leaked: Apple's Next Smart Device
(Warning, it may shock you)
The secret is out... experts are predicting 458 million of these types of devices will be sold per year. 1 hyper-growth company stands to rake in maximum profit - and it's NOT Apple. Show me Apple's new smart gizmo!

DocumentId: 2700791, ~/Articles/ArticleHandler.aspx, 9/22/2014 4:22:07 AM

Report This Comment

Use this area to report a comment that you believe is in violation of the community guidelines. Our team will review the entry and take any appropriate action.

Sending report...


Advertisement