The following video is from Wednesday's MarketFoolery, in which host Chris Hill and Motley Fool analysts Bryan White and Matt Argersinger dissect the hardest-hitting investing stories of the day.

Buffalo Wild Wings (BWLD) managed to increase third-quarter profits by 67%, a monster quarter for the company. One of the major factors involved was CEO Sally Smith's handling of the company's chicken pricing strategy shift. In the lead story on today's MarketFoolery, our analysts discuss how well the company did communicating the new pricing strategy to customers and what they think of the stock today.