GM Backs Off “Boston Strong” Tie-In

According to Bloomberg Businessweek, General Motors (NYSE: GM  ) had planned to have fans spell out "Silverado Strong" in giant letters at Game 5 of the World Series. Chevrolet executives dropped the idea, however, fearing a backlash if fans perceived it was trying to capitalize on the "Boston Strong" motto and the tragedy of the Boston Marathon bombings. Analysts Rex Moore and John Rosevear discuss the issue in this edition of Motor Money. (You can see the entire Motor Money show here.)

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