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Psst, iPhone Users! You Have a Black Friday Stalker

Happy Black Friday, Fool! Good luck shopping tomorrow. And know that if you have a newer iPhone, you won't be alone. Apple (NASDAQ: AAPL  ) will be stalking you throughout, Fool contributor Tim Beyers says in the following video.

Why, you ask? iBeacon, an Apple technology that went live with iOS and which uses Bluetooth technology to pinpoint your location indoors. Macy's is among those planning to use the feature to present customers with coupons and other other forms of digitized service. The Mac maker is also using iBeacon to track your movements once you enter an Apple Store.

Creepy? Tim thinks so, but he's also mindful that Google has been tracking users for years. Virtually all smartphone services are location-based now. On-the-spot digital shopping assistance is hardly surprising considering how far the industry has come.

Is Apple going too far with iBeacon? Or is it a value-added service that could make the company's high-tech stores more efficient and profitable? Tim answers these questions and more in the video. Please watch now and then leave a comment to let us know what you think.

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Read/Post Comments (3) | Recommend This Article (1)

Comments from our Foolish Readers

Help us keep this a respectfully Foolish area! This is a place for our readers to discuss, debate, and learn more about the Foolish investing topic you read about above. Help us keep it clean and safe. If you believe a comment is abusive or otherwise violates our Fool's Rules, please report it via the Report this Comment Report this Comment icon found on every comment.

  • Report this Comment On November 28, 2013, at 1:23 PM, djtetsu wrote:

    Steve Jobs in his interview stated that they took Privacy very seriously, and that no app would be allowed to use the GPS system unless it prompted the user and the user agreed to it.

    I'm fine and so should everyone else as long as it isn't done secretly.

  • Report this Comment On November 28, 2013, at 1:24 PM, djtetsu wrote:

    Let's hope Tim Cook will follow those footsteps.

  • Report this Comment On December 03, 2013, at 6:22 PM, Neoslimjim wrote:

    Hi Tim,

    You get that if you don't install apps that use iBeacon based location services, then your iPhone will behave oblivious to them. And if you have an app that does annoying or nefarious things with location, you just unload it.

    IBeacon is really no different than GPS , but at a micro-location level. Do you think smartPhones having GPS support is evil?

    Let's not generate paranoia, where it's not needed (there's enough paranoia in the world without helping it, ;-) )

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